Athletic recovery brand 110% has hired Austin Chow as president.?
Chow will lead all brand strategy, marketing, sales and product development efforts to for the brand, which is known for its compression and ice therapy gear.
"We are thrilled to welcome Austin as president," said 110% CEO, David Green. "As a passionate athlete and all-around competitor who gives back to the community, Austin embodies the 'Play Harder' spirit and is a perfect fit for the 110% culture. He also brings exceptional consumer-facing brand and marketing experience and a successful track record to our team. We look forward to accelerating our success through Austin's vision and leadership."
Austin spent the last four years with IMG Licensing, a division of IMG Worldwide, a global sports, media and entertainment agency. His previous work experience includes positions at the PGA TOUR, Burton Snowboards and ClubCorp.
"I am extremely honored and grateful for the opportunity to join such a compelling and authentic brand that is relevant to athletes at every level, competing in any sport, united by the common goals of playing harder, training smarter and recovering faster," Chow explained. "It's a really exciting time in the company's development and I'm looking forward to working with such a talented group of like-minded, passionate people that stand behind the 110% mission."
