Highland House will move from its long-time showroom location on the fourth floor of High Point's Historic Market Square to a new showroom on the first floor of the building.
The new Highland House showroom, Market Square space 142, is located just inside Market Square's Century Courtyard entrance. The showroom is located in the space formerly occupied by Habersham, which announced earlier this month that it is also moving to another Market Square location.
The showroom will be completed and open in time for the upcoming Premarket Sept. 13-14, when the company will offer dealers a preview of the highly anticipated new licensed Candice Olson collection of upholstery and case goods.
"The new first-floor Market Square showroom should be a good move for us on many fronts," said Parker Goss, Highland House president. "Having this first-floor location, formerly the Habersham showroom, offers us increased visibility and traffic, plus the general layout of this new showroom allows us to better organize and display our product line. We are doubly excited about the upcoming High Point Market because we're celebrating the opening of our new showroom as well as the Candice Olson product launch."
Olson will be in High Point at the new Highland House showroom during the two days of the September Premarket, as well as the first days of the October High Point Market to work directly with dealers. On the opening day of the High Point Market, Saturday, Oct. 13, Olson will be the featured speaker at an IFDA-sponsored luncheon seminar entitled "Modern Meets Traditional" in the main ballroom at the top of the IHFC. In addition to her appearances at the Highland House Market Square showroom and her other licensed product showrooms, Highland House will also show Candice Olson upholstery and case goods in a condensed display at the IHFC's Interhall space IH607, where the designer will make an appearance on Sunday morning, Oct. 14.
The Candice Olson collection, with more than 80 pieces of the designer's new upholstery and case goods in the initial launch, will be featured front and center in the new Highland House showroom in October at the High Point Market. This will be the first time that the renowned interior designer/HGTV personality will have her branded upholstery and case goods produced and showcased by a single manufacturer. In addition to the company's new Candice Olson furniture, Highland House plans to incorporate a broad range of Candice Olson's other branded home products - from paint and wall coverings to rugs, lighting and decorative accessories - into its showroom presentation to fully capture the essence of the popular interior designer's distinctive philosophy.
