K'Nex Brands has revealed this morning it is to open a dedicated office in the UK next year.
The London-based arm will officially open its doors on January 1st, 2014.
Tomy, the current distributor of K'Nex in the UK, will continue to handle the brand through to the end of 2013.
"Over the past several years, K'Nex has grown by leaps and bounds in the United States," said Michael Araten, president and CEO of K'Nex Brands. "In addition to popular core K'Nex products, we have introduced many successful licences that are popular worldwide.
"As we monitored activity in our international markets, I became increasingly confident that the success measures instituted by our outstanding US sales and marketing team could encourage growth in other countries, too.