Fresh-Veg, a produce company based in Boca Raton, Florida, has announced that it has created a new logo and is working with TFM International, to help them with their marketing strategy and execution.
Fresh-Veg president Eliseo Trujillo said that the long-term goal at Fresh-Veg is to represent quality growers and sell their products under our own Certified Produce label.
"We created the new Fresh-Veg logo with that goal in mind and plan on building new Fresh-Veg marketing programs emphasizing our field-to-fork strategy," Trujillo added.
Fresh-Veg hired TFM International to help them with marketing strategy and execution. TFM International specializes in produce advertising, communications and business development and is based in Mulberry, Florida.
Fresh-Veg is a family owned broker/grower representative and specializes in year-round sales of squash, tomatoes, bell peppers, hot peppers and all Mexican fruits and vegetables.
The products are distributed in Nogales, Arizona and McAllen, Texas. The company has offices in Florida, Nevada, Arizona and South Carolina.