Viktor & Rolf and Bugaboo joined forces to create a stroller from the idea of "my first car". This customized stroller comes in a cool mono-color anodized gray chassis, with gray, classic sports car-style fabric, a leather-look canopy with a matching leather-look wheel skin – hand-stitched to the handle bar and carry handle. Through the rear window of this canopy, you can keep an eye on your offspring while they're facing – and enjoying – the world.
"The idea was 'my first car' and thinking about what a stroller is and a car came to mind, which is ironic and surreal and goes very well with Viktor & Rolf."
MY FIRST CAR VIKTOR&ROLF for Bugaboo is also exclusively equipped with rear silver alloy wheels featuring the iconic Viktor&Rolf emblem. Both the footmuff and rear of the carrycot feature a cheeky custom-made license plate stating 'bb – - V&R'.
The Bugaboo Cameleon3 by Viktor & Rolf will be sold for $1,600 when it goes on sale in September.Previously Bugaboo collaborated with the Italian house Missoni and American designer Marc Jacobs.
