Siyaram Silk Mills owned brand Mistair has launched a corporate wear collection titled Powerplay, inspired by the new, upcoming Hindi movie Inkaar, starring Chitrangada Singh and Arjun Rampal.
Associated as style partner with the film, the brand’s new line features a complete range of techno-commercial outfits in vibrant hues.
Targeted towards the new-age fashion conscious generation, the stylish formal wear line is made of shiny glittery fabrics.
Incorporated in 1978, Siyaram Silk Mills specializes in men's fashion fabrics, as well as luxury suiting and shirting materials.
Directed by Sudhir Mishra and produced by Viacom 18 Motion Pictures', Inkaar deals with the subject of sexual harassment at workplace.
Source:
http://www.fibre2fashion.com/news/apparel-news/newsdetails.aspx?news_id=119668
