Firm expands European portfolio with environmentally conscious toy line.
Bigjigs Toys has expanded its European portfolio, taking over the distribution for Green Toys in the Benelux region.
The deal covers Belgium, the Netherlands and Luxembourg with immediate effect.
Green Toys is an environmentally conscious toy line which uses 100 per cent recycled plastic to make its products. The primary source of which is recycled milk bottles - over 21 million to date.
The range includes baby toys, bath and water toys, vehicles, kitchen play and activity toys.
"We are delighted to extend our partnership with Bigjigs into the Benelux market," said Steve Markey, VP of Green Toys. "Over the past three years, Bigjigs has done a wonderful job of developing our retail distribution in the UK, and we look forward to continued success with the Green Toys line of safe, eco-friendly toys in Benelux."
