The global financial crisis has not dampened the spirits of the Fenzi group; it has acted as a stimulus for developing new products and carving out new market shares in the decorative paints market.
Unlike its competitors who have been strained by the Italian recession and tough competition from emerging countries, Fenzi is now the only one in its sector in Italy to have a complete production line (from frit to color finishing). This production line includes paints for screen-printing, enameling and satin-finishing glass, for which there is an ever growing demand in architecture, design and household appliances. Clearly a benefit for customers who can rely on quick production and delivery times, flexibility and reliability.
Given their quality and technical characteristics, Tempver decorative paints are not feeling the pinch of the recession and remain one of the group’s leading products. Investments by the group have led to New Generation M, a new range of innovative enamels designed specifically for glass used on household appliances. These new paints are part of the Tempver range and are easier to apply, give a better coat and chemical resistance. Performance features that are designed to meet the aesthetic demands of manufacturers and end consumers, as well as ever stricter construction specifications. “The New Generation M paints are already in production – confirmed Fabio Fenzi who heads the Ceramic Paints Division – and the first deliveries are already underway”.
“The company has demonstrated its commitment to this product by taking on a new member in the Tempver team. Dr. Fabio Gioffreda, who is the Technical Director of the ceramics division – Fabio Fenzi also announced – has twenty years of experience in the sector and will certainly bring an important contribution to all the team”.
