Hulger's redesign of the compact fluorescent lamp has won the Brit Insurance Design of the Year 2011
The Plumen 001 beat over 90 entries to win the award,held at the Design Museum in London.
The lamp's imaginative sculpture and beautiful silhouette was chosen as the overall winner from the seven category winners as the Brit Insurance Design of the Year.
Stephen Bayley,2011 Jury Chair said of the winning entry,"The Plumen light bulb is a good example of the ordinary thing done extraordinarily well,bringing a small measure of delight to an everyday product.
"Low-energy light bulbs have never been regarded as a stylish product,the Plumen addresses this by creating an aesthetic bulb which works just like any low-energy bulb.Plumen 001 is a beautiful light bulb designed to be seen."
Jury member Will Self added:"I don't think any of the judges feel this is the dernier cri in terms of what will be done with the low-energy light bulb,but if you'll forgive the pun–they are definitely a light leading the way.2011 was not a year to reward high-end design devised purely for conceptual reasons or added-value results.We felt these bulbs were neat,appealing and covetable in the right,affordable way.Light is,of course,primary to design,without it there can be very little,if any.The design of light sources is thus an elemental component of a design aesthetic."
The Plumen 001 along with the other shortlisted designs are currently on show at the Brit Insurance Designs of the Year exhibition at the Design Museum until August 7 2011.
Read the original here:Plumen wins Brit Insurance design of the Year
