Four-day festival of ideas and innovation inspires more than 30,000 visitors and special guests including Pelé. The first Make the Future London festival, featuring Shell Eco-marathon Europe, today celebrated some of the brightest ...
Tags: Make the Future London festival, Shell Eco-marathon Europe
BENTONVILLE, AR., Sept. 1, 2016 – From the smallest to the tallest, Walmart polled hundreds of kids to find out just what they will be including in their letters to Santa this year. Today, Walmart unveiled its annual top toy list, ...
The success of the product has been attributed to a comprehensive marketing campaign put in place by Brainstorm at the start of the year. Educational toy specialist has labeled the success of its line of animated StikBots as nothing short ...
Tags: Brainstorm, StikBots, TV campaign
The show is inspired by the book, Toy Wars: The Epic Struggle Between G.I. Joe, Barbie and the Companies Who Make Them. Amazon is developing the non-fiction book, Toy Wars, into a TV series. Toy Wars follows the story of Alan ...
Tags: Amazon, Toy Wars:The Epic Struggle, Hasbro, Alan Hassenfeld
''We are thrilled that next year we will not have the same overlap in dates with the Los Angeles previews," said Jay Foreman, chair of TIA's Trade Show Committee. The Toy Industry Association has dated next year’s Fall Toy Preview ...
Tags: TIA, Fall Toy Preview
In what it describes as a momentous perdiod, the multichannel retailer has seen a 39 per cent growth in online sales. The Entertainer is celebrating its seventh consecutive year of growth having reached a pre-tax profit of £6.9 ...
Tags: Entertainer, online sales
Under the partnership, Auldey Toys will launch a full line of fashion dolls and playsets, spanning 14 skus across seven assortments. European animation studio Rainbow has named Auldey Toys of North America as the US master toy licensee ...
Tags: Auldey Toys, Rainbow, Regal Academy, master toy partner
The first 75 customers to line up at midnight at each of the stores will receive Star Wars goodies. Toys R Us is readying a series of midnight openings for the launch of the new wave of toys for Rogue One: A Star Wars Story. On Friday, ...
Over £10,000 was given to Rainbows Hospice in Leicester for new specialist play equipment. The Toy Trust has donated over £200,000 to help assist every single registered children’s hospice in the UK. The charity ...
Tags: Rainbows Hospice, Toy Trust, donation, children's hospice
The company's Teletubbies My First Floor Puzzle, Big Ben with Clock 3D Puzzle and Thomas and Friends My First Memory secured the awards. Ravensburger has scooped three accolades at this year’s Practical Pre-School and Parent Teacher ...
Tags: Ravensburger, Practical Pre-School Awards, Parent Teacher Update Awards
''This raises questions about whether pre-school parents might be reinforcing gender divisions with their spending behaviour," said Childwise research manager, Jenny Ehren. Parents of pre-schoolers spend an average of around £117 ...
Snapchat has launched its first-ever physical product: a pair of sunglasses. Today, Snapchat announced ‘Spectacles’, a pair of glasses with a built-in camera and, of course, Snapchat integration. At the touch of a button, you ...
Tags: Snapchat, physical product
Having held a number of senior roles within the UK toy industry, most recently with Famosa, McCrickard brings with him a wealth of experience. Engino Toy Systems has welcomed a new UK sales director in the form of Simon McCrickard. The ...
Tags: Simon McCrickard, Engino, UK sales director
3,183 visitors came aboard the double decker bus, which kicked off its tour at Toy R Us's Southampton store. The Crayola Bus Tour came to an end on September 3rd, which enjoyed fantastic consumer response with 3,183 visitors coming aboard ...
''It is our aim to have more industry colleagues than ever before involved and we have set ourselves a very challenging target of raising £250,000,'' says Toy Trust's Foye Pascoe. Following the success of this year’s Big ...
Tags: Toy Trust, Big Cotswolds Challenge, charity