"We are set to cement our position as a top performing evergreen brand," says Hasbro. New Transformers toys for 2013 are being backed by Hasbro’s largest launch TV/online media spend on the brand to date. The Transformers Prime ...
Tags: Transformers Toys, Toys, Record Ad
Geomagworld sales manager Nolene Brunelli presents the range to indies at Toymaster 2013. A new type of construction toy has been presented to UK independent toy retailers: Geomag Kor. The line was demonstrated to indies at Toymaster ...
The Entertainer, Toys R Us and Toy City among first to stock brand new outdoor toy from Wicked Vision. National retailers are taking stock of Wicked Vision's brand new outdoor toy, the Boomaring. High street names including The ...
Tags: Toy Retail, Toys, Boomaring
Do you remember your favorite toys as a kid? What kinds of games did you play with your friends and family when you were young? Many of us connect to our pasts through our childhood experiences. Come see A Kid at Heart, Looking at Childhood ...
Tags: Childhood Play, Toys, Historical Museum
Selected 'Ambassador stores' will get special POS and demonstration space. DKL has selected a number of 'Ambassador' stores for its new Trix Tracks brand. The stores will offer the full Wonderworld range on dedicated fixtores with ...
Attendees "loved the play zone" at Mums Show Live last weekend. Play advice and toy review site Good Toy Guide enjoyed a busy stand at Mums Show Live last weekend. Parents and children flocked to the company's play zone between May 16th ...
Firm to promote safety during the summer holidays among children aged three to five. Flair is launching the Kixi Scoot Safe Campaign this summer - complementing a TV strategy in promoting safety during the school holidays for youngesters. ...
Tags: Kixi, Toys, summer holidays
Product will be featured on the show this Friday at 5pm. Article has been amended to reflect the product's price change and improved features. Thames and Kosmos' new ‘Smart Car Robotics’ Augmented Reality Concept Car ...
Bigjigs Toys has further bolstered its headcount, welcoming two new team members. Sarah Rowe-White has joined the company as e-commerce coordinator, with the remit of helping to reverse the devaluation of the Bigjigs Toys brand, which has ...
Floppets toys featuring Teenage Mutant Ninja Turtles, Dora the Explorer and SpongeBob SquarePants characters will hit toy retail this year. Floppets are collectable pocket money character toys that can attach to kids' bags, fingers, shoe ...
Kiddicare has rolled out a fresh line of 23 toys under its new Sunny Safari collection. Designed to stimulate the senses and encourage motor skills, the products are suitable from birth, with each piece encouraging babies to look, listen, ...
John Adams, the toy company that designs and manufactures games, craft, science and doll products including Tiny Tears, Fuzzy Felt and Rubik’s, is hiring a product developer. "You will need to be a creative and Energetic team ...
Tags: John Adams, Job, Toys
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This month, our mystery toy retailer discusses brighter weather SOR agreements and rip-off products. As I write this, the first rays of sunshine are streaming through the window and suddenly people are smiling and happy. They’re ...
Tags: Toys, Counter Insurgent, toy retailer
Michael Acton Smith is the founder of top licensed toy property Moshi Monsters, but he’s not content with just one brand. In this exclusive interview, he explains to Dominic Sacco about choosing tablets over toys, eclipsing Star Wars ...
Tags: Michael Acton Smith, Mind Candy, Toys