Measurement Specialties, an expert in sensor design and manufacturing, has received TS 16949 certification as well as a renewed ISO 9001 at its Bevaix, Switzerland facility. These two certifications demonstrate that the facility employs the ...
The average annual unit growth rate of analog ICs has increased to 8.9 percent for the forecast period of 2013 to 2018, outpacing all other major IC product segments and total IC shipment growth, which is pegged at 7.2 percent growth, ...
Tags: IC, Electrical, Electronics
GP Flair has unveiled further details of its launch campaign for the hotly tipped interactive baby monster, Xeno. The product has already featured in a number of key retailers' Christmas prediction lists, and now GP Flair will be holding ...
Nike said its popular RiskEverything campaign series around the World Cup including “Risk Everything,” “Winner Stays” and “The Last Game” - have racked up 397 million online views to date. Twenty-three ...
Tags: RiskEverything, Online Views, Sporting Goods
In marketing, brand management has often focused on the customer experience. Brands set expectations of a particular customer experience. The brand is an expression of a product or company’s reputation built up over time. Today, ...
Tags: Experience, Electrical, Electronics
Eastbay announced a new digital web series, titled Preparation Nation, about the unique training and pregame rituals of the most elite high school football programs in the U.S. Featuring cameos from top professional football players and ...
Tags: Eastbay, Web Series, Sporting Goods
Academy Sports + Outdoors will open four stores in the Orlando, FL area in 2015. The four stores will be located in Kissimmee, Lake Mary, Waterford Lakes and Melbourne. In addition, Academy has formed a multi-year partnership with the Univ. ...
Timberland announced the "call for entries" for its inaugural Timberland Serv-a-palooza Challenge .a sponsored volunteerism competition the brand is hosting in partnership with CrowdRise. The six-week Challenge will encourage consumers to ...
Tags: Timberland, Call for Entries, Sporting Goods
As electronic manufacturers and distributors continue to operate 24/7 through a growing number of sales channels, the volume of information about their products, customers and suppliers is rising exponentially in size and complexity. ...
Tags: Data, Management, Electrical, Electronics
Every day we read about the changing role of the CMO and their increased responsibilities and impact on the business. But nothing says marketing has successfully morphed as much as its responsibility from a cost center to aP&L. Once a ...
Tags: Marketers, Electrical, Electronics
TOKYO — TDK is known as a top supplier of components used in personal computers and smartphones, but the Japanese company has been aggressively courting the automotive industry of late. The most avid salesperson is perhaps none ...
Tags: TDK, Electrical, Electronics
Infinera Corp of Sunnyvale, CA, USA, a vertically integrated manufacturer of digital optical network systems incorporating its own indium phosphide-based photonic integrated circuits (PICs), has formed a cloud networks group to strengthen ...
Tags: Infinera, Electrical, Electronics
Analog semiconductor maker Skyworks Solutions Inc of Woburn, MA, USA says that that several of its solutions are powering the Nighthawk X6 platform from networking product maker NETGEAR of San Jose, CA, USA. The device is reckoned to be the ...
Tags: Skyworks, Electrical, Electronics
China is the first exporter of cotton. In 2012, china's export value accounted for 22.3% of the world's total cotton exports, with a decrease of 4.2%, followed by India, accounting for 12.9% and with an increase of 9.9%. Textile Industry ...
Tags: Overview, Textile Industry
The Outdoor Foundation is pleased to announce that over 125 non-profit projects will be funded, thanks to the outdoor industry’s generous support of the 2014 Outsiders Ball, which took place on August 5 - Night 0 of the Outdoor ...
Tags: Outdoor Foundation, Projects, Sporting Goods