Tour de France hero Greg LeMond said he expects to begin selling bicycles again, possibly showing prototype models as early as this year's Interbike. "I've got quite a few different ideas," LeMond said in a Skype interview with BRAIN this ...
Tags: LeMond, Lance Armstrong, bike
Troy Lee Designs returns to its roots with the launch of the new A1 trail helmet, a departure from the carbon fiber full-face, moto-inspired helmets for which the brand is known. The A1, unveiled to the media and Troy Lee Designs’ ...
Cannondale wrapped up a four-day camp for its first title-sponsored WorldTour road race team on Monday, an event marked by the Hollywood-themed rider introduction in the heart of Southern California’s film industry. ...
Tags: Cannondale, WorldTour road race, rece
Rapha has launched its product line tied to its sponsorship of the Team Sky team, including defending Tour de France champion Sir Bradley Wiggins. Rapha has a four-year agreement with the team. The product line includes 60 new items in ...
Tags: Rapha, product line, sponsorship, Team Sky team
UAE - UK loudspeaker manufacturer Tannoy has thrown its weight behind the Joining Jack charity campaign by sponsoring the charity's team taking part in Emirates Dubai Rugby Seven Championship in late November 2012. The charity, which ...
Tags: loudspeaker manufacturer, loudspeaker, charity, Tannoy Backs
U.K. distributor 2x2 Worldwide has added Roux Bicycles to its portfolio and will begin delivery later this month. Roux road bikes are designed in the U.K. with a focus on various 700c models including touring, racing and cyclocross ...
Tags: Roux Bicycles, commuter bike, road bikes
Tour de France champion Greg LeMond told the French paper Le Monde over the weekend that he would be a candidate for the presidency of the cycling union UCI. "I'm ready. I was asked and I accepted. If we want to restore public confidence ...
Tags: Tour de France, cycling union, Greg LeMond
Change Cycling Now looks to reform pro cycling and the UCI LONDON, United Kingdom (BRAIN) — Tour de France hero Greg LeMond is the latest to join the self-described "global pressure group" Change Cycling Now, which is holding its ...
Tags: Greg LeMond, Cycling, Tour de France
Editor's note: The following column was written by Judy Amabile, the president of Polar Bottle Product Architect's Inc. and Adeline Bash, public relations associate for Polar Bottle Product Architect's Inc. When people look back at the ...
Tags: Bike races, Bike industry, cycling industry
LA FUYE, France (BRAIN) — No need to wait for Black Friday. Holiday shoppers with a cycling fan on their list can get started today thanks to The Robb Report's "21 Ultimate Gifts" issue. The magazine for the disturbingly wealthy ...
TREVIGLIO, Italy (BRAIN) — Bianchi is building a limited edition of 70 special Oltre XR road bikes to honor the 70th birthday of Italian racing icon Felice Gimondi. The Special Edition Oltre XR model will be built and customized at ...
Tags: Bianchi Bike, limited edition, road bike, Felice Gimondi
France-For the 99th Tour de France,Team Garmin used a radio solution from Riedel Communications.The specialist for real-time communications and media networks installed a combination of conventional trunked radios and NanoTalk for enabling ...
Tags: Riedel, France, specialist
NBC Sports Group–the newly formed entity resulting from the Comcast and NBC Universal merger–has teamed up with brand consultancy&creative agency Troika to establish the group's brand platform,rebrand Versus to NBC Sports ...