Spectators watching the 15th FINA Swimming World Championships taking place in Barcelona this month may not be in line for a medal, but according to new research from Speedo, if they swim for fitness they will live a healthier life than ...
Boa Technology is deepening its support of triathlons with the sponsorship of nine events in 2013, including Boulder, Colorado's Ironman 70.3 in August and the Ironman World Championships in Kona, Hawaii, in October. In addition to these ...
Tags: Transportation, bike
Reigning cyclocross world champion?Sven Nys of Belgium will compete in this fall's ClifBar CrossVegas race, which is scheduled for September 18 in Las Vegas, on the evening of the first day of the Interbike Expo. Nys captured his second ...
Tags: World Champ Sven Nys, CrossVegas
The Planai at the heart of Schladming is the main location for the Alpine Ski WC 2013. The Valley Station building Planet Planai really stands out with its unusual architecture. The hugely dimensioned foyer of the cable car hall has ...
Tags: Glass, Ski-World Championships
The British bike brand Boardman Bikes has appointed its first North American sales direct, Fletch Newland. Newland has worked for FSA and Cervelo in the past. The move represents Boardman's intention to get serious about the U.S. market ...
Tags: bike, Transportation
Organizers of the 2015 UCI Road World Championships here say they have raised more than $11 million, about half their fundraising goal for the event. Organizations, businesses and individuals from around the state have contributed?to its ...
Tags: Transportation, bike, UCI Road
British Olympic silver medallist Michael Jamieson has become Speedo’s newest ambassador after agreeing a two year partnership with the world’s leading swimwear brand. Through the agreement, Michael will continue to wear his ...
Tags: Michael Jamieson, Speedo, ambassador, swimwear brand
From 8-13 January, this season's Biathlon World Cup was contested in the Chiemgau Arena in Ruhpolding, Germany. During the five days of competition, some 70,000 spectators visited the village in Upper Bavaria to watch the world's elite ...
2XU has signed an exclusive Compression sponsorship with Olympic Gold Medalist and World Champion Alpine ski racer Ted Ligety. This alliance will run through to 2015, marking 2XU's opening season as Official Compression Partner to the ...
Tags: 2XU, exclusive Compression sponsorship, ski racer Ted Ligety
The first ever British Bike Championship series for toddlers will take place this year. Balance bike supplier Strider has organised the events due to the "growth of interest in balance bike riding and racing in the UK last year". It has ...
Tags: balance bike, Balance Bike Championships, balance bike riding
Austria - With a huge opening ceremony the 2013 Skiing World Championships recently started in Schladming, Austria. Associate LD Jeffrey Goes and associate LD Daan Oomen relied for the show on an MA Lighting system, consisting of two ...
LOUISVILLE, KY (BRAIN) — A Belgium software company, AFAS Software, has stepped up as a major sponsor of the UCI Cyclocross World Championships, to be held here the first weekend of next month. The last-minute deal will help ensure ...
Tags: Software Brand, Sponsor Louisville, software company, software
BUENOS AIRES, Argentina (BRAIN) — Shimano Latin America announced a new UCI Continental team on Wednesday to be based on Buenos Aires and led by Walter Perez, gold medalist in the 2008 Beijing Olympics and a prolific Argentine ...
Tags: Shimano Latin America, UCI Continental team, Ba La Provincia, races
Osram is equipping the Arena Corinthians in São Paulo, which will host the opening match of the Football World Championships in 2014. The highlight is the external façade, which will be transformed into the world's ...
Tags: LED, Osram, Football World Championships in 2014, Europe
From the 2013 season, Luxury Swiss watch brand Rolex is the official Formula 1 timekeeper and the official timepiece to the sport. According to Rolex, the new partnership is "due to develop over the coming seasons". The Swiss company ...
Tags: watch, official timepiece, partnership