The brief: To create a style of packaging for the ready meal market that was lightweight and allowed the consumer to see the product itself Client: Tesco Brand: Piing Design: Intelligent Packaging Solutions UK launch date: Summer ...
Tags: packaging, meal market, Intelligent Packaging Solutions, food packaging
The UK beverage packaging market is experiencing a breakdown in pre-conceptions of the packaging formats for certain drinks. Brands and packaging designers are applying the latest technology across a range of materials in order to meet ...
Tags: packaging market, packaging, packaging formats, packaging designers
In the beverage market, brands are exploring new formats. As Amanda Roberts finds, traditional packs are constantly being challenged The UK beverage packaging market is experiencing a breakdown in pre-conceptions of the packaging formats ...
Tags: beverage, packs, packaging, packaging format, new paper, board formats, wine
As consumers increasingly look for economical ways to live, and gravitate towards unique retail experiences, "bring your own packaging" (BYOP) has gone from kooky concept to a credible retail business model. For many brands, the idea of ...
New research by Canadean Consumer reveals a notable difference in opinion between younger and older consumers in the U.K. when it comes to presumptions about "lighter weight" packaging. The vast majority of consumers are receptive to the ...
Tags: lighter Weight, Packaging, Weight
Unilever is repackaging its Knorr stock pot line in response to changing consumer trends. The company is launching four- and eight-pack formats that will be available at a lower price point, the company said. The move is a clear ...