Outside Television will join Dish’s Multi-Sport Pack of premium sports entertainment immediately, giving millions of active outside enthusiasts across the nation the opportunity to enjoy the popular action channel based on Outside ...
Cabela’s Inc. announced its interest in opening a store in Abbotsford, British Columbia. Upon receiving final approval and permits from the city of Abbotsford and the British Columbia Ministry of Transportation and Infrastructure, ...
Crowd lines up for grand opening of Active Ride Shop's new location in Aliso Viego, CA. For more great photos, visit their site. Active Ride Shop celebrated a successful grand opening of its 24th retail location March 28 and is ramping up ...
Tags: Active Ride Shop, 24th retail location, Sporting Goods
Hoka One One, a division of Deckers Brands, added six new triathletes to its growing roster of pros. The athletes include former Ironman world champion Leanda Cave, Danielle Mack, Lauren Goss, Josh Amberger, Kevin Collington and Drew Scott. ...
Tags: Hoka One One, triathletes, Sporting Goods
Adidas and the Boston Athletic Association (B.A.A.), organizer of the Boston Marathon, announced the launch of the Boston Marathon RunBase in partnership with Marathon Sports, Inc. The Adidas exclusive community experience will open ...
New Balance announced its “Nobody Runs Like Boston.” campaign that is dedicated to its hometown city. The campaign highlights the brand’s unique running heritage that is synonymous with the city. The campaign features ...
Arcus Hunting, LLC, a Bregal Partners company, has completed its acquisition of premium bow maker Obsession Archery, Inc. Dennis and Angela Lewis, the company’s founders, will continue to lead Obsession following the acquisition. ...
Tags: Arcus Hunting, Obsession, Sporting Goods
Hudl, the sports video analysis platform, today announced $72.5 million in funding, marking the company's first major institutional investment. With more than 3.5 million professional, college and amateur athletes in 40 countries, Hudl is a ...
French sporting goods retailer Decathlon reported price cuts, a broader selection and omnichannel initiatives helped it post its second highest sales growth in a decade in 2014. At Decathlon France, net sales increased 4.33 percent, ...
Tags: Decathlon, Sporting Goods
Patagonia launched a cross-country mission with a message of reducing overall consumption. The Worn Wear Mobile Tour, kicking off April 2 in Ventura, CA, and ending May 12 in Boston, is the brand's attempt to encourage customers to make ...
Tags: Patagonia, Sporting Goods, Wagon
In honor of April Fools Day, Reebok launched "the world’s first fragrance based on the scent of human sweat." Swět was created with "actual drops of perspiration from fitness enthusiasts" that were ""slowly formulated" at a ...
Tags: Reebok, Sporting Goods
Yakima Products Inc. announced a new go-to-market strategy for 2015 centered on enhancing the quality of interactions and deepening retailer partnerships. The strategy includes a major brand and product showcase event, a revised approach to ...
Tags: Yakima Products, organizational transformation, Sporting Goods
Mizuno launched a brand campaign that highlights the transformative power, both physical and mental, that running has on a person, "Every Mile Changes You." A continuation of last year's "What if Everybody Ran" campaign, two initiatives ...
Tags: Mizuno, Sporting Goods
Outdoor Industry Association joined more than a dozen industry executives from the Pacific Northwest and several members of the Washington State Congressional delegation this past Monday for a roundtable conversation with U.S. Secretary of ...
Tags: Interior Secretary, Sporting Goods
Sportsman's Warehouse Holdings Inc. reported same store sales decreased by 5.3 percent in the fourth quarter, compared with a 6.2 percent decline in the prior quarter and an 8.4 percent decline for the full year. The Utah-based retailer ...
Tags: Sportsman, Sporting Goods