A newly launched Athena service uses the tagline "Fall in love. With what big data can do for you and your company." No, it's not a dating site and no, big data isn't always very loveable. However, the new service, provided by Vigillo, ...
Tags: Transportation, Auto Parts, Big Data
Bostik unveiled a new visual identity this month as part of an extensive makeover of its brand positioning. The campaign, designed to streamline the company’s brand portfolio and strengthen its global visibility, is part of Bostik's ...
Tags: Bostik, unveil, New Branding
Honda is returning to form with the introduction of a 2.0-litre turbocharged petrol engine designed purely to excite. With no mention of the Japanese company’s eco-focused “blue skies for our children” tagline, hybrid ...
Tags: Honda, Turbo Petrol Engine
US-based K&F Coffee Roasters has introduced a new packaging for its complete line of coffees and also consolidated both its conventional and organic coffees under the K&F Coffee Roasters name. In the new coffee package, the company's ...
Tags: Coffee Roasters, Packaging
Federal-Mogul Corp. is conducting a promotion Nov. 1-Dec. 31, 2013, for its Anco wipers brand called “The Right Blades Matter” that offers rebates of up to $10 per pair on Anco premium wiper blades. The company’s tagline ...
Tags: Wipers, Auto Parts
It has often been said that nowadays in order for a flooring store to be successful it needs to do more than just sell floors. Rather, it needs to become a one-stop shop and separate yourself from the competition. Floor Retailers Floor To ...
Tags: Construction, Decoration
Todson, Inc. , which recently updated its minimum advertised pricing policy for its Topeak accessories line, has now done the same for its OnGuard locks. As with Topeak, the OnGuard MAP is now tied to the MSRP, with two promotional ...
Tags: Transportation, bike
Particularly in Asia, drinksplus beverages containing natural extras such as pieces of real fruit, vegetables or cereal grains are best-sellers, and continue to offer further potential. Right now, new products containing unusual bits are ...
Tags: Beverages Packaging, Dairy
USG, a leading building products company, announced its new brand identity and tagline, "It's Your World. Build It.," which exemplifies the organization's commitment to customers and its strategy for continued growth. Building on the ...
Tags: Construction, Decoration
Mercedes-Benz has released a smile-inducing new advertisement starring five farmyard chickens to illustrate the functionality of its new Magic Body Control suspension system. Uncharacteristically light-hearted from the luxury German ...
Tags: Mercedes-Benz, Magic Body Control
As The Woolmark Company works towards cementing wool in its rightful place as one of the world’s most versatile, practical and best-loved natural fibres, a new campaign is being rolled-out for washable wool – with the underlying ...
While Count Chocula, Franken Berry and Boo Berry appear regularly around Halloween, their old friends Frute Brute and Yummy Mummy will join them this year for a monstrously delicious reunion. All five Monsters Cereals will be available at ...
Panolam Industries ("Panolam" or the "Company") announced the launch of the company's new brand name, Panolam Surface Systems, along with the new logo, website and tagline, "Bringing More to the Surface." The new identity is a result of ...
Tags: Construction, Decoration
Top 15 bedding producer Kingsdown said it has successfully previewed its high-tech Sleep Smart bed with a group of retailers and is showing an enhanced version of the system at the Las Vegas Market. The Sleep Smart system uses technology ...
Tags: bedding, Furnishing
Hostess snack cakes are set to return to the shelves across the US, with 50 million Twinkies and 35 million CupCakes with Signature Squiggle expected to be rolled out in next two weeks. The new products that will hit the shelves include ...
Tags: snack cakes, Hostess