Following the launch of a brand new identity and catalogue, Marbel has seen 'great response' to its new lines, Pinky Poppy and Bullyland. Marbel has also revealed that its focus for 2013 will be on supporting retailers with a full range ...
Independent toy retailers will be able to stock the new Skylanders figures from The In Thing this year. The Swap Force figures, which connect to the video game, will arrive in the autumn. It’s expected national retailers will be ...
Tags: Skylanders, Toys
A nationwide marketing drive for Chuggington toys will aim to get them off to the best possible start. Master toy licensee Tomy has already organised the ‘Big fun with little trains’ event at the National Railway Museum in ...
1. Woolly and Tig toys to launch two months early 2. Official Woolly and Tig toys out July 2013 (later changed to May) 3. Consumers plea for EDF Energy toy advert Zingy 4. Harry Style boosts Scrabble brand 5. Romania is counterfeit ...
Tags: Toys
The Entertainer has launched an online service that allows customers to order toys online and get them delivered within 90 minutes. The service has launched in conjunction with delivery experts Shutl and a new software extension developed ...
Tags: Toys
The first parentally-controlled savings account and payment card for children has caught the eye of toy retail. PktMny, the company behind the service, has been inundated with calls from keen toy retailers and suppliers after ToyNews ...
Tags: Toys
More than 5,000 brands, characters and images will be available for UK visitors to Licensing Expo to check out in June, with organiser Advanstar saying it will be well worth the trip for toy companies. Almost 350 exhibitors have signed up ...
Tags: Toys
Aurora World is giving the popular 1980s Garfield plush toy a modern twist. The suction cup toy – ideal for car windows – includes a head-turning feature and demonstrates Garfield's "power of Catitude", says the company. It ...
A set of toys based on Alien is finally hitting shelves some 34 years after the movie's release. Super7 is launching the line in the US, after acquiring the action figure rights from toy maker Kenner. It also approached 20th Century Fox ...
Tags: Alien Toys, Toys
Coiledspring has grown its headcount after sales of its Schmidt puzzle range doubled. The firm started supplying the line to UK retail in 2011. The Ligretto and adult jigsaws got off to a strong start, as did the John Deere products, and ...
Tags: Toys
Some 2.12 million counterfeit toys were seized in Europe in 2011 - a whopping 15 per cent of which were confiscated in Romania. In fact, over half of all counterfeit toys seized in Europe (57.11 per cent) were detained in five countries ...
Tags: Toys, counterfeit toys
Mattel's CEO says he is "very pleased" with the performance of the firm's girls portfolio and sales in Europe. Sales of Mattel's Monster High doll brand are on the up - again. "Worldwide gross sales for Other Girls Brands were up 56 per ...
Tags: Toy
Last year was the best ever for the VTech European group of companies, the European CEO has told ToyNews. Gilles Sautier confirmed that the company grew to the number seven overall toy manufacturer in Europe and by seven per cent. In ...
Tags: Toys
Since its launch in September 2012, The Good Toy Guide has notched up almost £1 million in PR coverage value. The staggering figure takes into account coverage gained from both print and online media up until the end of January ...
Tags: Toys
Drumond Park is backing the launch of five fresh board games with extensive marketing campaigns this year. The company has assured retailers that once again it will be offering strong PR support and promotion for the products. "The ...
Tags: Board Games, Toys