Why Measure? In the era of big data and tight budgets, every expense needs to be justified. Moreover, measurement of all marketing programs is expected, especially for trade shows and events. Tracking the number of impressions from any ...
Tags: exhibitors, Effectiveness, Value
Silk Road Economic Belt--China-Kazakhstan Trade and Investment Cooperation Forum, hosted by the Trade Development Bureau was successfully held in Almaty on May 21. China’s consul-general to Almaty Zhang Wei and Trade Development ...
The 9th Annual Meeting of the New Champions, a World Economic Forum conference hosted each year in China. It has come to be known as the “Summer Davos,” opened on Wednesday in the city of Dalian. It has become customary for the ...
Chinese automotive platform maker AVIC Automotive Systems has acquired Henniges Automotive which makes engineered sealing and anti-vibration systems for the automotive market. US based Henniges Automotive is known for designing, ...
Coles has reported a $1.78 billion profit before interest and tax for the financial year ended 30 June 2015, up 6.6 per cent on the 2014 financial year. Turnover revenue for Coles was $38.20 billion and return on capital was 11 per ...
Tags: hardware chain, Chemical
Depreciation of China's currency offers opportunities for economies in Europe Last week's depreciation of the yuan stoked fears that European exports to China could be hit. As the euro and the pound strengthened, concerns started to grow ...
Tags: global currency, Yuan Move
Despite, difficult comparisons after record World Cup related sales in the prior year second quarter, topline at Adidas Group expanded 15 per cent year over year in the second quarter of 2015. In the three months to June 30, 2015, in euro ...
Tags: Adidas, Reebok, sports goods
In line with its strategy to focus its consumer board offering on high quality virgin fibre products, Stora Enso has sold its Barcelona mill, which produces recycled fibre based consumer board, to private equity fund Quantum. “The ...
Tags: virgin fibre, recycled-fibre
China’s domestic PV demand continues to rise in May. Hence, the leading PV companies are now expanding their businesses into the downstream sector, focusing on PV system in particular. This in turn drives the capacity expansion ...
Tags: PV Systems, PV Moudle
For its fiscal third-quarter 2015 (ended 28 March), Oclaro Inc of San Jose, CA, USA (which provides components, modules and subsystems for optical communications) has reported revenue of $83m, down 13% on $95.4m a year ago and down 4% on ...
Tags: Oclaro, CFP2 Module
Sweden-based packaging company ifoodbag has completed tests on its new carrier bags that are capable of keeping food items frozen for up to 24 hours. The water-resistant carrier bags, trials of which began last year, have been produced ...
Tags: packaging company, ifoodbag, Carrier Bags
Following a test period that started in 2014, Sweden’s ifoodbag has created a carrier bag that keeps goods, such as foodstuffs, frozen and chilled for up to 24 hours. While not yet available on the market, the company says it has ...
Tags: ifoodbag, carrier bag, Frozen bag
Meijer announced that it's continuing to up its fashion game with the spring launch of a Skechers concept shop inside the Knapp's Corner Meijer in Grand Rapids, MI, roughly one year after the retailer unveiled a fresh approach to lure ...
Tags: Meijer, Skechers concept shop, shoe
Global fast food restaurant chain McDonald's has announced a decrease in global comparable sales of 1.7 per cent in February 2015, continuing a downward trend. In the Asia Pacific region, the Middle East and Africa, sales decreased by ...
Tags: fast food restaurant, McDonald's
Luxembourg-registered synthetic diamond materials firm Element Six (a member of the De Beers Family of Companies) says that its Technologies Group experienced more than 20% growth in 2014, marking its third consecutive year of high growth. ...
Tags: synthetic diamond solutions, emerging markets, Electrical