Pearl Izumi has hired Verde Brand Communications as its public relations and brand communications agency of record. Neighbors in Boulder County, Verde’s Boulder staff will become not only partners in the office, but on Pearl’s ...
Tags: brand direction, Sporting Goods
Etailer Snapdeal.com has signed a MoU with Footwear Design and Development Institute (FDDI) to provide ecommerce industry intelligence to FDDI design students. Snapdeal will impart training to students on e-commerce business and ...
Tags: leather goods, handbags, wallets, Apparel
City Sports appointed Eve Bould to the post of director of marketing, effective immediately. Bould joins City Sports with 12 years of marketing experience with a variety of organizations, including Jenzabar, Patagonia, Staples and Bain & ...
Tags: trade shows, public relations, social media, Sporting Goods
Walls Brands, a leading provider of workwear and hunting apparel under the Walls Outdoor Goods, Big Smith, 10X, Liberty and Duxbak brands, has hired active lifestyle agency Backbone Media to manage its communications strategy and public ...
Ear climbers, like this 18-karat rose gold and diamond pair from Stephen Webster, will continue to be popular in the new year. Click through this slideshow to see a piece of jewelry that embodies each of the eight trends outlined for ...
Birmingham-based direct mail fulfilment and print management services provider, Baker Goodchild, has suggested that companies should not forget to include Direct Mail in their Marketing Strategies, when planning ahead for 2015. ...
Tags: Marketing Strategies, print management services, Office Supplies
Based on actual total installation capacity of 3.79GWp for PV systems set up around China during the first three quarters of 2014, the total installation capacity for the whole year is estimated at 7-10GWp, far short of the target of 14GWp ...
Tags: PV Installation, PV systems, Lights
Crown Royal Canadian Whisky expands its legendary portfolio with the announcement of a new flavored whisky. Crown Royal Regal Apple is a combination of the well-known, premium taste of Crown Royal whisky infused with natural apple ...
Tags: Crown Royal Regal Apple, Whisky, Agriculture
The opening of the Ghaghoo diamond mine, located in Botswana’s Central Kalahari Game Reserve (CKGR), that took place this week was not only a significant milestone for the mine’s owner Gem Diamonds, but also for the country ...
Tags: diamond mine, diamond
It reflects not only how we travel – by plane, train, or automobile – but what we value as travelers and as human beings: flexibility, brand loyalty and our increasing dependence on technology. There's a lot more packed into ...
The International Casual Furnishings Association has named Jackie Hirschhaut as its new executive director following the retirement of long-time head Joseph Logan. Hirschhaut is the vice president of public relations and marketing for the ...
Tags: ICFA, New Executive Director, Furniture
Longtime Firestone marketing executive Michael Connor of Akron, Ohio, and Vero Beach, Fla., passed away on July 12, 2014, after a short illness. He was born on April 11, 1933, in Cuyahoga Falls, Ohio. He earned a journalism degree from ...
Tags: Michael Connor, Die, Auto Parts
AvaTech, a new technology company focused on developing snow safety solutions, has appointed Backbone Media to manage its public relations strategy. "Backbone has the experience and expertise in the snowsports industry, as well as the ...
Tags: AvaTech, Strategy, Sporting Goods
There are quality assurance and technical support in the current stationery market from regional to national,while complete brand strategy planning is indispensable.Brand represents the image of the enterprise,it is also the bridge that ...
Tags: Stationery, Office Supplies
Kohl’s Department Stores announced the 10 national winners of the Kohl’s Cares Scholarship Program. These exceptional youth, ranging in age from six to 18, are the recipients of a total of $10,000 in scholarships each for ...