American multinational toy and board game company Hasbro has decided to use bio-based plastic packaging material, as part of its sustainable packaging efforts. The company said that it will use plant-based bio-polyethylene terephthalate ...
Tags: Hasbro, Plastic Packaging
Hasbro launches new online hub offering nursery teachers access to fun and educational content Hasbro has launched a new national resource for teachers and education practitioners in the nursery sector, the Play-Doh Teach & Play hub. ...
Exhibiton space has now sold out with over 80 brands, activities and features to be showcased at the debut event, taking place in the UK capital next week. Global children's properties Transformers, My Little Pony and PAW Patrol will all ...
Tags: Hasbro, Spin Master
'We’ve supported the events in the past but this was a first for us to take-over the entire evening and we were thrilled with the great response all of our games received,' says John Adams’ Lynette Norris. After taking over ...
Tags: John Adams, Board Game Club, Rummikub
As part of the campaign, customers will receive £5 off Play-Doh when spreading £20 or more on Play-Doh items. Children’s cereal brand Ready Brek has teamed up with Play-Doh, for a new on-pack promotion as part of the ...
Tags: Ready Brek, Play-Doh, re-launch
'This year, we're celebrating much more than 60 successful years, we're building excitement and momentum for the future ahead,' says Play-Doh's Greg Lombardo. Hasbro is celebrating World Play-Doh Day and the brand’s 60th birthday by ...
Tags: Hasbro, World Play-Doh Day, birthday
The campaign will encompass TV, digital and social media activity across the leading children's TV channels. Hasbro’s children’s craft brand Play-Doh is partnering with Cartoon Network, Boomerang and Cartoonito to launch the ...
Tags: Cartoonito, Cartoon Network, Play-Doh, Boomerang, Play-Doh Town
Leading the auction of Rita Dee Hassenfeld’s jewels was this platinum and diamond ring by Harry Winston, which sold for $515,000, topping its high estimate of $425,000. Click through this gallery to see the top 10 lots from the sale ...
Tags: Rita Dee Hassenfeld, jewels, diamond ring
The firm was handed a Certificate of Recognition at Hasbro's event which took place at its headquarters last week. Hasbro has awarded UK toy firm Sambro its gold award for Product Innovation and Development at the group’s latest ...
Tags: Hasbro's Product, Toys
Revenues for franchise brands, boys and pre-school categories all increased. Hasbro has reported that net revenues for the first quarter 2015 increased five per cent to $713.5 million versus $679.5 million in 2014. Excluding a ...
Bridesmaids director Paul Feig is set to helm the live-action film. 20th Century Fox has teamed with Hasbro to develop a live-action Play-Doh film. Deadline reports that Bridesmaids director Paul Feig is set to helm the film, with Jason ...
The arts and craft set from Vivid has been championed by the UK’s parenting site, Netmums. Crayola Colour Alive: Mythical Creatures has been voted as the top toy approved by mums at London Toy Fair 2015. The arts and craft set ...
Tags: parenting site, Toys
The firm has teamed with The Autism Project to launch ToyBox Tools, offering carers and educators ways to engage children with the power of play. Hasbro has launched a new online resource to help make play easier and more accessible for ...
Tags: ToyBox Tools, The Autism Project, Toys
The new games join the firm’s Action Games division and will both be TV advertised and supported by a heavyweight PR campaign. John Adams is expanding its children’s games portfolio with the acquisition of new titles Pig Goes ...
Tags: John Adams, Pig Goes Pop, Toys
Recently disclosed government documents show Mars wrote to the Department of Health (DOH) in 2012, expressing concern about plain packaging being introduced to other sectors including food and drink suppliers, insisting intellectual ...
Tags: Mars, Plain Packaging, Packaging