John Laurie speaks candidly about his company’s growth over the years. As with most companies that have grown, there have been some hard lessons to learn, but those have laid a strong foundation for the Jack Laurie Group, which at one ...
Today more than ever it is vital for retailers to create a pleasant and unique shopping experience for consumers. Consumers want to be “wowed” when they are walking through a store by both the products you are selling and the ...
Tags: shopping experience, Construction
Consumers who attended the Worcester Home Show, held in Worcester, Mass., got to visit Eddy’s World—a whimsical world created by Eddy’s Flooring America that showcased the company's latest flooring trends. Eddy’s ...
Flooring America won the Silver Stevie Award in the Consumer Brand Experience category for its Where Friends Send Friends Mobile Tour in the 12th Annual American Business Awards. All organizations operating in the U.S.A. are eligible to ...
Tags: Construction, Decoration, Flooring
There was a time when just hanging an "open" sign on your store meant you would be successful. Thanks in part to the recession, as well as whole slew of things—from changing demographics to technological advances to increased ...
Tags: Construction, Decoration
It has often been said that nowadays in order for a flooring store to be successful it needs to do more than just sell floors. Rather, it needs to become a one-stop shop and separate yourself from the competition. Floor Retailers Floor To ...
Tags: Construction, Decoration
Flooring America’s “Where Friends Send Friends” television campaign created by Weintraub Advertising was named a Bronze winner in the Best Overall Campaign category at the 34th Annual Telly Awards, honoring the very best ...
Tags: Flooring America, Telly Award, Flooring
The philosopher Aristotle once said, "If one way be better than another, that you may be sure it is nature's way." A widespread embrace of sustainability initiatives brought the resilient flooring industry to a realization that nature's way ...
Tags: floor