The Eye Tribe is working with the LEGO Group to develop a learning tool that allows users to build sets using only their eyes. Building LEGO sets with your hands could soon be a thing of the past if software showcased at this this year's ...
Tags: learning tool, Toys
83 finalists will now be whittled down to the winners in 12 categories, to be announced at the Toy of the Year Awards in February 2015. The Toy Industry Association has revealed the 83 finalists for the 2015 Toy of the Year Awards. ...
Firm reached out to fans of the game during the development of the six new sets. Six new LEGO Minecraft sets are launching this month, and LEGO is sure the ‘perfect match’ of the two companies will bring more success. The ...
Tags: LEGO Minecraft, LEGO Toys
Toys will be available in May 2015, with the film landing in cinemas soon after on June 12th, 2015. Universal Partnerships & Licensing has signed a deal with The LEGO Group for the toy firm to create original LEGO products based on ...
The LEGO Group has reported an increase in revenue of 15 per cent in the first half of 2014. Double digit growth across all regions delivered a turnover of 11,504m DKK in the first half, fuelled by the success of The LEGO Movie products. ...
Tags: LEGO Sales, Movie products
"Not only will the Wheel Loader be our star machine for 2014 – it may even be our best seller ever," said LEGO Technic's Niels Henrik Horsted. LEGO has partnered with Volvo Construction Equipment to launch a motorised LEGO Technic ...
Tags: LEGO, L350F Volvo Wheel Loader, Toys
In just a few short days, LEGO Cuusoo will exist no more. The firm has decided to end its six year partnership with Cuusoo Systems, to bring the popular fan creation process to a new platform, LEGO Ideas. Since autumn of 2008, LEGO ...
In less than ten years, firm has more than quadrupled its revenue. LEGO Group has this morning confirmed that it increased sales in 2013 by 11 per cent. Evergreen product lines such as LEGO City, LEGO Duplo, LEGO Technic and LEGO ...
Tags: Lego, Toys, Sales Increase
The Simpsons construction set features family home and six minifigures: Homer, Marge, Bart, Lisa, Maggie and Ned Flanders LEGO has officially revealed its new licensed line of Minifigures and play sets based on The Simpsons. In ...
Tags: LEGO, Minifigures, play sets, The Simpsons
Strong sales of LEGO City, Star Wars and Ninjago brands - plus a performance by LEGO Friends which exceeded all expectations - helped the firm to 25 per cent revenue growth in 2012. LEGO Group this morning reported revenue of £2,549 ...
Tags: Toys, LEGO City, Net profit
The LEGO Group is to shut down the section of its factory in Denmark that decorates LEGO elements and packs them in boxes. During the same period, the company will invest a triple-digit milllion-kroner figure in its Danish ...
Tags: LEGO Group, factory, LEGO elements
LEGO Friends, Turtles and Skylanders Giants among the top toys this year. This year's finest toys and games have been unveiled at the "Oscars" of the toy industry, the Toy of the Year Awards. The 13th annual awards ceremony kicked ...
Tags: Toy Fair, Toy, toy industry
The LEGO Group has responded to criticism of its Star Wars Jabbas Palace set, released last year. Members of the Austrian Turkish Cultural Community complained that the set looks too similar to the famous Hagia Sophia mosque in Istanbul. ...
Tags: LEGO, toy, toy industry
LEGO UK has confirmed that Fiona Wright will take up the role of UK and Ireland general manager. Wright (pictured) will now be responsible for the total sales function in the territory, which accounts for some of the LEGO Group's largest ...
Tags: Fiona, LEGO, LEGO Group, general manager
LEGO has won a legal battle against Belgian company TKS which produces the Ice Watch. The Brussels Court of Appeal has issued a pan-European injunction against Ice Watch packaging (pictured), furniture and other items, after it found the ...
Tags: Ice Watch Packaging, LEGO, Packaging