Marketing Tool articles & resources on Made-in-China.com

Constantia Flexibles Unveils New Packaging Solutions for Digital Age

Nov 9, 2017

Constantia Flexibles has launced a new offering to facilitate digital communication and marketing opportunities in the food and pharmaceutical industries. Constantia Interactive is a new solution, which will provide customers with a ...

Tags: Constantia Flexibles, pharmaceutical industries

Duo UK to Supply Polythene Packaging to Irish Footwear Retailer Donaghys Shoes

Jul 19, 2016

Manchester based packaging manufacturer Duo UK has received a contract to supply polythene packaging to Irish independent footwear retailer Donaghys Shoes. As part of the deal, Duo UK will be responsible for designing, manufacturing and ...

Tags: Polythene Packaging, Footwear, Donaghys Shoes

CPI Plans to Launch Corrugated Common Footprint Quality Standard at London Produce Show

Jun 20, 2016

The Confederation of Paper Industries (CPI) is set to launch a Common Footprint Quality (CFQ) standard for the UK’s fresh produce industry that will ensure safe and high performance corrugated packaging for fruit and vegetables. ...

Tags: CPI, CFQ, produce supply

Use VR for PR

Apr 6, 2016

Rebecca Oatley, managing director at Cherish PR, explains why toy firms should be open to using Virtual Reality technology when it comes to marketing their latest ranges. If you've dismissed Virtual Reality as too expensive, a passing fad ...

Tags: Rebecca Oatley, Cherish PR, Virtual Reality

Improve Your Brand Visibility with LED Display Screens

Jan 8, 2016

Now, the marketing has been led to innovative marketing tool options. One of the options which are popularly visible is the LED display screens. Usually found in every public gathering event or exhibitions, these stands quickly grasp your ...

Tags: LED Display Screens, LED Screens, Chipshow

Value of LED Sign to a Business and The Community

Oct 16, 2015

Effective business display are essential in running a successful company. It is also a vital part of the community and the society. Nowadays, most businesses credit a large percentage of their marketing strategy to their signage. It ...

Tags: LED Sign, LED display, Chipshow

Smurfit Kappa's Shelf Smart Drives 8% Sales Increase for Leading FMCG Brands

Oct 10, 2015

Smurfit Kappa’s Shelf Smart service is revolutionising the impact of Shelf Ready Packaging (SRP) as a shopper marketing tool driving sales increases of up to eight percent for leading Fast Moving Consumer Goods (FMCG) brands, ...

Tags: Smurfit Kappa, Shelf Ready packaging, Packaging

Faster-Running Inkjet Technology to Dictate in The Digital Packaging Print

Aug 7, 2015

Earlier this month packaging expert Des King discussed why looks count and first impressions matter when it comes to building market share. Here, he continues his exploration of digital packaging, mobile technology, and the industry's ...

Tags: Digital Packaging, packaging

Confirming The Effectiveness of Imm Cologne and Livingkitchen as Marketing Tool

Jan 27, 2015

German trade fair duo imm cologne and LivingKitchen closed on Sunday, recording 146,000 visitors from 138 countries – among them 102,000 industry visitors, up from 99,000 in 2013. “These figures prove that the international ...

Tags: imm cologne, Kitchens, Furnishing Retailers, Furniture

European Alcohol Policy Alliance Requests an End to Alcohol Sponsorship in in Formula One

Nov 17, 2014

I am writing to you on behalf of the European Alcohol Policy Alliance (Eurocare), an alliance of 57 public health organisations from 25 European countries working on the prevention and reduction of alcohol related harm. Improving road ...

Tags: road safety, alcohol sponsorship of Formula One, Agriculture

Sustainability Being Used as a Marketing Tool Against Rivals

Oct 22, 2014

Sustainability has been a concept which regional and national trade associations in Europe has been encouraging coatings producers and their suppliers to adopt to ensure that the coatings sector move in a more environmentally friendly ...

Tags: Marine coatings, coatings

Stationery Using Micro Marketing to Attract The Mobile End Potential Consumers

Oct 12, 2014

The advent of the era of Internet, make the modern society change rapidly, in the quickly updating information and the mobile Internet era, the micro marketing become a hot words in the industry.The so-called marketing, refers to ...

Tags: Office Supplies, Stationery

87 Percent of B2b Marketers Are Taking Advantage of Opportunities

Sep 11, 2014

Today, social media marketing gives manufacturers the opportunity to improve brand awareness, build brand loyalty, and increase sales, and right now, 87 percent of B2B marketers are taking advantage of opportunities. Fifty-four percent of ...

Tags: Social Media Engagement, trade tips

How to Do Well in Product Positioning of Students Stationery

Jun 12, 2014

It is necessary to have a reasonable price in the process of sales for stationery manufacturers.If the price is not high, on the one hand, consumers will doubt your product's quality, and give them a impression of small brands with low ...

Tags: Office Supplies, Stationery, Students Stationery

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