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Neolane
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Adobe Is Acquiring Campaign Management Software Provider Neolane
Jul 1, 2013Further boosting its presence in the field of product marketing, Adobe is acquiring campaign management software provider Neolane for approximately US$600 million in cash. Based in Paris, privately held Neolane specializes in ...
Tags: Adobe, Computer Products, software
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Allianz Signed a Deal for a Database System That Expects Will Create Millions in Sales
Sep 11, 2012Insurance company Allianz has signed a deal for a database system that it expects will create millions in sales by creating a single view of the customer. Allianz's deal with digital marketing software company Neolane will hold customer ...
Tags: Insurance, database system, digital marketing software, Neolane