Performance apparel, footwear and accessories marketer Under Armour has signed a multi year partnership with rugby club, Wasps and has become the club’s official technical wear partner. According to a Wasps press release, it ...
Tags: Performance apparel, footwear
With his celebrated decision to return to play for his hometown Cleveland Cavaliers, LeBron James has moved a step ahead of Michael Jordan to become America's favorite sports star, according to The Harris Poll. In the similar poll last ...
Tags: LeBron James, Sports Star, Sporting Goods
Fila has signed an endorsement agreement with top ranked American tennis player Sam Querrey. The multi-year agreement with Querrey continues the legacy of Fila's sponsorship of elite tennis champions. Querrey joins a roster of ATP World ...
Tags: Sporting Goods, Recreation, Tennis
Fashion meets function: adidas and Porsche Design have marked a new milestone with the launch of its first Porsche Design Sport womenswear collection. Just like the successful menswear range, launched in 2006, Porsche Design Sport's new ...
Tags: Adidas, Porsche Design Sports
Porsche has signed tennis star and glamour girl Maria Sharapova as a brand ambassador for the next three years. The partnership will see the 26-year-old Russian ace play a leading role in the German sports car brand’s global ...
Tags: Porsche, Brand Ambassador
H&M is proud to announce it has signed a long-term partnership with the international tennis star Tomas Berdych. Currently ranked 6th in the world, Czech-born Berdych will be an ambassador for H&M both on-court and off, and will work ...
Tags: H&M, Brand Envoy, Tennis Star, Tomas Berdyc
Calvin Klein Underwear(CKU),a division of The Warnaco Group Inc and Calvin Klein Inc,a wholly owned subsidiary of PVH Corp,announced that this year marks the 30th anniversary of the Calvin Klein Underwear brand. Since its introduction as ...
Tags: Calvin Klein Underwear, Warnaco Group, Calvin Klein Inc, PVH