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Tide Pods
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Tide Redesigns Tide Pods Package with New Child-Guard Zipper
Apr 27, 2016Tide is launching a new campaign today to help reduce accidental access of laundry packets by young children and updating its Tide Pods package design with a new Child-Guard zipper beginning in May. "We are deeply committed to reducing ...
Tags: Tide, Child-Guard Zipper
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Tide Pods Partners Kimberly for The Pink Tartan Washable Collection for Tide Pods
Sep 6, 2013Tide Pods is pleased to announce an exclusive partnership with Canadian fashion designer, Kimberley Newport-Mimran, for Pink Tartan. The Pink Tartan Washable Collection for Tide Pods will consist of must-have washable pieces inspired by ...
Tags: Tide Pods, Tartan Washable Line
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Wisk and Kirkland Signature, The Costco Exclusive, Are Challenging Tide's Supremacy
Jun 20, 2013Tide is a perennial powerhouse in Consumer Reports' laundry detergent Ratings. This year is no different, with the Procter & Gamble brand accounting for five of nine recommended detergents. But detergents from Wisk and Kirkland Signature, ...
Tags: Tide, Wisk, Laundry Detergent
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A Newly-Formulated Wisk Has Declared a "State of Detergency" on Deeper Sources of Dirt
Feb 21, 2013Known for decades for claims that its detergent removed "ring around the collar," a newly-formulated Wisk has declared a "state of detergency" on deeper sources of dirt. The dogged spokesman in a series of new online videos may be ...
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Tide Is Taking Notice and Retooling Its ADS and Products to Appeal to Men
Jan 11, 2013For the first time in its 66 year history,some Tide commercials are featuring husbands doing the laundry.Imagine that—men washing and folding their family's clothes.What's next?Vacuuming?Maybe so.Men are spending two more minutes a ...
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Tide Pods Dominate The Single-Use Laundry Detergent Category
Jan 11, 2013Single-use laundry detergent packs have been called an emerging public health hazard by the Center for Disease Control and Prevention. Last month, the Consumer Products Safety Commission issued a safety alert for the packs, calling them ...
Tags: laundry, detergent packs, health hazard, Tide Pods
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Curwood's Freshcase Packaging Technology Selected Dupont's Annual Awards
Nov 29, 2012DuPont’s annual Awards for Packaging Innovation has selected Curwood’s FreshCase packaging technology for meat as this year's diamond winner, as the solution addresses the effort to help ensure food maintains its nutritional ...
