Puma and pop star Rihanna announced a new multi-year partnership, kicking off in January 2015. Rihanna will become Puma's global ambassador for Women's Training and serve as the Puma women's creative director, bringing her styling ...
Puma said it intends to take a direct stake in Borussia Dortmund KGaA, having sponsored the football club since 2012. By potentially acquiring up to 5 percent of its capital stock through the planned capital increase announced by Borussia ...
Tags: Puma, Acquire, Sporting Goods
Puma announced a new long-term partnership with the Mario Balotelli. The Italy Striker becomes the latest sporting sensation to join Puma's family of star players and athletes that includes Usain Bolt, Sergio Agro, Cesc Fregas, Marco Reus, ...
Tags: Apparel, Puma, Sports Apparel
PUMA announced it has signed a renewed endorsement contract with the World's Fastest Man, Usain Bolt. Having partnered with the Jamaican World and Olympic Champion since he was sixteen years old, this new deal will see PUMA work with ...
Tags: Puma, Endorsement Contract
The Melbourne man who won an ultra-rare Nissan GT-R in an international auction late last year has just taken delivery of his Usain Bolt-inspired supercar. Nissan handed over the keys to winning bidder Rod Maher, who parted with a little ...
Tags: Nissan GT-R, Transportation
Samsung has launched a mirrorless camera with detachable lenses, smart camera functionality, dual channel WiFi that takes 3D photos and video. It's inbuilt dual band WiFi gives it the capacity to upload photos to social networks, and with ...
Germany-based global sportlifestyle brand PUMA has introduced the Usain Bolt line of men's athletic apparel featuring Santa Monica, Calif.-based Hologenix LLC's Celliant technology. The line is named for Usain Bolt, the ...
Tags: sportlifestyle brand, PUMA, Usain Bolt
The Nissan GT-R Bolt Gold is headed down under after an Australian enthusiast paid$US187,100($177,200)for the one-of-a-kind supercar developed in collaboration with the world's fastest man,Usain Bolt. The successful bidder,who has chosen ...
Tags: Nissan GT-R Bolt Gold, Australia, supercar, Usain Bolt
Good night, good night All that remains is for Paul McCartney to sing us off to our slumbers. It's been a terrific night, a glorious ceremony, a rousing history lesson and far and away the best film that Danny Boyle never made. Thanks ...
Tags: Olympics, opening ceremony, democratic spirit, Olympic flame
The Adelaide Football Club is pleased to announce that . PUMA is one of the world's leading sportlifestyle companies who design and develop footwear, apparel and accessories. As a positive and creative brand, they are committed to ...
Tags: Puma, Apparels, Crows, footwear, accessories, sport lifestyle
Puma,the global Sportlifestyle brand,launched its first TV campaign since early 2011 with evoSPEED.The quirky commercial features the one and only Usain Bolt alongside a galaxy of Puma sports stars such as cricketer Yuvraj Singh,golfer ...
Tags: Puma, Sportlifestyle, evoSPEED, TV campaign
Rapid developments in high definition television and the advent of super slow-motion replays presented some interesting challenges for the lighting designers working on the Olympic venues. Amanda Allen reports Olympic fever reached its ...
Tags: the lighting at Olympic venues, Happold Lighting, super-slow-motion