In the trade show business, it’s all about measuring ROI, which is critical to any program. But what about your Pre-ROI? We all love to make a sale at the show or the few days after, but in many industries that just isn’t ...
Tags: Pre-ROI, branding materials, exhibit
The Hybrid Shop (THS), a growing international network of dealers committed to providing expert care for Hybrid-Electric Vehicles (HEVs), will exhibit its new method of battery pack conditioning for hybrids at the 2013 Specialty Equipment ...
Freehold, New Jersey, United States of America (Free-Press-Release.com) April 12, 2013 -- Tec-Tel Communications today launched a new integrated marketing campaign, aimed to redefine and elevate visibility around Tec-Tel Communications ...
The Institute of Packaging Professionals (IoPP) and UBM Live announce a partnership through which IoPP will develop and promote a one-day packaging education conference at HBA Global Expo & Conference 2013. UBM Live is the producer of the ...
Tags: IoPP, UBM Live, packaging education, packaging
Wright Global Graphic Solutions has promoted executives Vicki Fishman and Susan Rigsbee to new roles on its senior management team. Fishman has been promoted to vice president of marketing and Rigsbee has been named vice president of ...
Tags: Wright Global Graphic Solutions, promotion, senior management team