The Fremont Company and Anheuser-Busch have developed new Budweiser Brewmaster’s Premium Barbecue Sauces. Vito Racanelli, Jr., Anheuser-Busch Executive Chef-On Premise, Culinary Innovation and the Executive Chef of the Budweiser ...
Tags: Fremont, Anheuser-Busch, Premium Barbecue Sauces, Budweiser Brewmaster
M&M'S Milk Chocolate Candies are the people's chocolate. Since March 3, 1941, it is the fans who have made M&M'S the most popular chocolate candies on earth. To celebrate their anniversary, M&M'S is bringing the celebration to their fans - ...
Tags: M&M'S, Milk Chocolate Candies, Celebration
New Balance and New York Road Runners (NYRR) announced a new multi-year agreement that features year-round engagements with NYRR events, programs and youth running initiatives, including becoming the Official Athletic Footwear and Apparel ...
Tags: New Balance, New York Road Runners
Asics America Group, which includes the United States, Canada, Mexico and Brazil, reported that net sales increased by 3 percent in the third quarter of 2015 and grew 8.5 percent on a currency-neutral basis. Asics America Corporation, which ...
Tags: Asics America, wrestling, beach volleyball
Axalta Coating Systems, a global manufacturer of liquid and powder coatings, is the title sponsor for this Sunday's NASCAR Sprint Cup Series race at Pocono Raceway called the Axalta "We Paint Winners" 400. Axalta's sponsorship reflects the ...
Tags: Powder Coatings, Paint, Coating, Construction
The world’s biggest online retailer, Amazon.com reported a net loss in the first quarter ended March 31, 2014 as against net income in the corresponding quarter of 2014. Net loss in the first quarter of 2015 stood at $57 million or ...
Tags: Online Retailer, Amazon
Gildan has signed on as the title sponsor of Esprit de She The Spirit of Her Race Series, the premiere athletic event series for women run by Life Time Fitness. Since its inception in 2013, more than 25,000 women ranging in age from 5 to ...
Tags: Gildan, family apparel, T-shirts, fleece, sport shirts
Online marketplace Snapdeal is the title sponsor for the three day India Fashion Forum (IFF) which begins from today and runs till March 20 at the Bombay Exhibition Centre in Goregaon, Mumbai. In its 15th year, IFF is regarded as a ...
Axalta Coating Systems and Pocono Raceway today jointly announced a multi-year partnership that will include an integrated sponsorship campaign and the renaming of this year’s June NASCAR Sprint Cup Series (NSCS) race held at ...
Tags: Coating Systems, social media, Construction
Outdoor Industry Association (OIA) introduced OIA ConsumerVue, an online research tool showcasing findings from their recently conducted outdoor consumer segmentation study. The study, a first-of-its-kind, industry-level view of the outdoor ...
Cannondale-Garmin Pro Cycling showcased its 2015 team and the cycling products they will be using at the IAC building in New York City for media, bicycle dealers and celebrities Wednesday night. Attendees were able to see the technology the ...
The SportsOneSource Group (SOS, SportsOneSource) and Outdoor Industry Association (OIA) have entered into an agreement that will result in SportsOneSource taking full control and ownership of the OIA VantagePoint retail point-of-sale ...
For years, Yokohama Tire Corp. has utilized football, basketball and baseball as the backbone of its sports marketing program. In 2014, it added golf, specifically women's golf. Yokohama is the title sponsor of this week's Ladies ...
Tags: Yokohama, LPGA, Accessories
Sales of outdoor products look to be picking up steam this summer as sales of outdoor footwear, apparel and hardgoods increased 6.8 percent to $1.18 billion in the five-week fiscal month of June. The growth trend for the month represented ...
Tags: Sales, Outdoor Products, Sporting Goods
Target Corp. along with the Association of Surfing Professionals (ASP), announced that the retailer will be the title sponsor of this season’s Maui Women’s Pro, November 22 through December 6, 2014 in Honolua Bay, Maui. The ...
Tags: Target, Women's Pro, Apparel