Launches new best practices management tool to codify ROI learnings. Marketing Evolution, the leader in marketing ROI measurement and analytics, announced the acquisition of Boston-based software firm Good Carrot today. The acquisition ...
Tags: Marketing Evolution, marketing ROI measurement, software
Marketing Evolution announced the release of a joint study conducted with the Association of National Advertisers (ANA) that provides an in-depth examination of how marketing decision-makers are using technology to improve their brand ...