Betty Crocker, a brand owned by US food company General Mills, has launched its new baking products in partnership with chocolate producer Hershey.
The new line of cookie mixes, cupcake mixes and frostings are made with flavors, including Hershey's, Reese's and Almond Joy.
The cupcake mixes include Betty Crocker Hershey's Chocolate, Betty Crocker Hershey's s'mores, and Betty Crocker Reese's Peanut Butter & Chocolate in 15.4oz for a suggested retail price of $2.79.
Cookie mixes include Betty Crocker Hershey's Chocolate Chunk, Betty Crocker Hershey's Cookies'n'Creme and Betty Crocker Reese's Peanut Butter & Chocolate Chunk in 12.5oz packages for $2.59.
Frostings include Betty Crocker Hershey's Milk Chocolate, Special Dark, Chocolate Caramel; and s'mores and Cookies'n'Creme with sprinkles; and Betty Crocker Peter Paul Almond Joy in 16oz tubs for $2.59.
Betty Crocker associate marketing manager Jared Pippin said: "Our consumers love the new combinations and that we have created a sweet to match the style, including favorites such as s'mores, Cookies 'n' Crème, and Reese's."
