Israel-based flavor and fragrance company Frutarom has announced its foray into functional foods market, building on the strength of its functional ingredients in the nutraceutical market.
Frutarom stated that through its flavors and food systems business and technological expertise, the company has strong presence in the food and beverage industries.
Frutarom Health general manager Holger Riemensperger said, "This unique combination of our taste solutions and scientifically proven health ingredients of the Business Unit-Health ensure that food and beverage manufacturers get a true partner with innovative capabilities for their functional product success in terms of taste and health."
According to the company, Frutarom Health meets the future food industry requirements such as clinically proven science; efficacy and safety studies; production under strict quality standards; sustainable ingredients with traceability back to the source via selected contract cultivation.
Frutarom Health Functional Food segment manager Valerie Barrois said that all these parameters increase cost saving in the long term, while ensuring consumers' satisfaction, as well as creating competitive advantages in the market place.
"We develop strong concepts to address specific health conditions via food and beverage applications, based on our know-how and advanced formulation expertise, allowing us to overcome any taste and food processing challenges while the end products can meet consumers demands," Barrois added.
Frutarom Health provides market-oriented products including concepts designed for growing markets such as cardiovascular health, weight management, cognitive health and well-being.
Its product range includes Finomate (Mate Tea Extract) in slimming drinks; Neuravena (Green Oat Extract) to maintain cognitive performance in cereal bars; UniK2 (Natural Vitamin K2), in dairy for supporting bone health; Portusana (Purslane extract) for blood glucose control in beverages, chocolate, etc.
