US-based provider of micro lettuces, shoots, and herbs Bloom Microgreens is all set to launch its new eco-friendly packaging.
The new packaging has been updated by Recipe, a food and beverage marketing firm in San Luis Obispo, US and the material is plant-based instead of petroleum based, making it biodegradable and compostable.
According to Bloom Microgreens, the packaging redesign included an updated label design, as well as a recommendation for new plant-based containers.
Recipe creative director Frank Scotti said the redesign includes form, function and design. The form and function became 'green' with the new labels, containers and as for the design, it was important to make Bloom's retail label look and feel the same as the wholesale label.