Trade Resources Company News Kellogg Expands Product Range with New Cereals and Cookies

Kellogg Expands Product Range with New Cereals and Cookies

Tags: Cereals, Cookies

Food company Kellogg has expanded its product range with the introduction of new offerings just in time for fall this year.

Kellogg Expands Product Range with New Cereals and Cookies

The new products include Frosted Mini-Wheats Pumpkin Spice cereal and Special K Apple Cinnamon Crunch cereal.

Kellogg Frosted Mini-Wheats Pumpkin Spice cereal contains wheat, sweet cinnamon, nutmeg, allspice and ginger, while Special K Apple Cinnamon Crunch cereal features crunchy rice and wheat flakes with apple crumble clusters.

The company has also launched limited-edition Keebler Pumpkin Spice Fudge Stripe cookies, in addition to relaunching Pop-Tarts Pumpkin Pie toaster pastries.

The Keebler Pumpkin Spice Fudge Stripes are made with a blend of spices, including cinnamon, nutmeg, clove and ginger.

All the four products will be available at major grocery retailers across the US for a limited period of time.

Said to the second largest producer of cookies, crackers and savory snacks, Kellogg generated revenues of $14.6bn last year.

The company offers more than 1,600 foods under Kellogg's, Keebler, Special K, Pringles, Kellogg's Frosted Flakes, Pop-Tarts, Kellogg's Corn Flakes, Rice Krispies, Cheez-It, Eggo and Mini-Wheats brands.

Image: Kellogg Frosted Mini-Wheats Pumpkin Spice cereal. Photo: courtesy of PRNewswire / Kellogg Company.

Source: http://bakeryandcereals.food-business-review.com/news/kellogg-expands-product-range-with-new-cereals-and-cookies-270815-4656938
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