Coveris Rigid (Mansfield) UK has developed a new recyclable thin wall in-mould labelled packaging for dairy firm First Milk’s Lake District Dairy Cooking Sauces.
The packaging firm has created in-mould labelling (IML) decoration for the new sauces, which will be available in three flavours such as tikka, garlic & herb, and tomato & basil.
According to Coveris, the quality print of the label is an integral part of the product and cannot be removed, peeled away or damaged by the sauce itself.
First Milk marketing director David Young said that Coveris support throughout the product's development ensured firm's needs and deadlines were met.
"Achieving the best shelf appeal possible is crucial to retail sales and we are delighted with the outcome," Young added.
Currently, Coveris supplies IML containers for fresh cream, cottage cheese, crème frache and custard products in the UK dairy industry.
