Visitors can book free One2One appointments with highly respected professionals, as well as participate in intimate interactive workshops in order to gain crucial business advice and tips on key processing and packaging trends and challenges.
The One2One Expert sessions can be booked in advance of the show to enable visitors to meet privately with workshop speakers, as well as presenters from the Pro2Pac Live seminar theatre. During these sessions, attendees can discuss issues affecting their businesses and receive valuable insights from the speakers in their fields of expertise. The One2One Experts include Matt Hindle at ADBA, Darren Foley at Pearlfisher, Leane Bramhall at Burts, Simon Oxley at Marks & Spencer, Alan Brown of Miller Graphics and Robert Herridge at Packology.
Alongside the One2One Experts, and in association with the Institute of Packaging Professionals (IoPP), hands-on workshops will cover diverse topics including social media in the packaging industry, developing stakeholder partnerships, creating stand-out packaging and sustainable solutions for the future.
Sustainability is a key focus area at this year's show, as a result of looming environmental issues and calls for cleaner, greener processes. During his 'How Big is your Footprint' workshop, Keith Ormrod, Ambassador Plastics & Packaging at the IoPP, will give tips on how to improve carbon footprints, reduce waste packaging and the way forward without incurring costs.
Visitors can also learn more about the social media revolution and how to maximise online channels during the 'How Social Are You?' workshop, delivered by Kevin Vyse at the IoPP, which will delve into the opportunities and concerns about using social media in the packaging industry. Attendees can ask questions specific to business needs, from social media strategy and management to implementation during both the workshop and in one-to-one sessions.
Other sessions will take a look at how packaging can be used as a point of difference: Kevin Vyse will explore packaging for an increasingly older population, while another workshop will see how packaging design can help products stand out on-shelf. Visitors can also hear about which upcoming trends will best suit business models and offer growth opportunities over the next five to 10 years.
"The packaging and processing industry is always evolving," commented Vyse. "These workshops and one-to-one sessions have been designed to address some of the industry's most pressing topics and trends. Visitors will have a unique opportunity to pick the brains of experts with calculable success in the industry to help inform their own business plans."
Christopher McCuin, Event Director Pro2Pac added: "The One2One Experts feature will add an extra dimension to the exhibition. This is new to Pro2Pac and we are excited to be offering such a tailored service which we believe will really help our visitors tackle specific questions and concerns."
