SanTan Brewing Company's seasonal Mr. Pineapple Wheat Ale is back in redesigned Rexam 12 oz. cans.
This year, the brewery has teamed up with Chiquita to use Rainforest Alliance Certified pineapple juice for a more sustainable, socially conscious beer.
Mr. Pineapple is fruity traditional German Wheat Ale that uses two-row, white wheat, caramel and Munich malt. Fresh pineapple is added during the primary fermentation and then crushed and cooled to allow the natural flavors to infuse the beer.
anTan Brewing Company founder Anthony Canecchia said: "Mr. Pineapple knows how to get the party started. Working with Rexam, we created a new look for its can, something exciting that's going to make you smile from the first sip to the last drop.
"We're also very pleased to be partnering with Chiquita to improve the quality of our beer by using a premium juice that allows us to support sustainable agriculture and to be more socially responsible."
nitially made as a signature craft beer for SanTan Brewing Company's annual Luau celebration, Mr. Pineapple's became popular. SanTan joined Rexam in 2013 for the canning of Mr. Pineapple.
Commenting on the deal, Rexam BCNA president Claude Marbach said: "We are pleased to strengthen our relationship with SanTan providing them with the perfect packaging solution for their craft beer.
"Our cans help attract attention on store shelves, maintain beverage integrity and deliver superior recycling, filling, distribution and retail display economics that will help the brewery continue to build its brand and business."
Currently Mr. Pineapple in cans is available at select retailers in Arizona, Southern California and Texas.
