cc, Filling Trucks, Fulfilling Needs, produced by Shaw Tracking in collaboration with Trucks For Change will highlight the need for support at charities and communities across Canada.
Trucks For Change (T4C), a non-profit organization, matches trucks to charities and delivers goods to communities and charities in need.
By matching available trucking capacity with charity freight requests, T4C's member trucking companies are able to offer donated or reduced-rate services to charities engaged in distributing donated food and materials.
Since launching in 2011 with the help of the Ontario Trucking Association, Trucks For Change Network members have moved over four million pounds of donations to communities across Canada, in the process saving tens of thousands of dollars for charity organizations including Food Banks Canada, Habitat For Humanity Canada, and Canadian Red Cross.
Shaw helped produce the video, which highlights the significant role that T4C's growing network of trucking and logistics members are playing in its communities. Shaw TV will broadcast "Filling Trucks, Fulfilling Needs" multiple times on all systems on Wednesday, November 27.
This segment will be airing on over 43 of Shaw's local go! shows throughout the month of November.
The video is also hosted for viewing on YouTube, and all participating carriers and sponsors are encouraged to embed it to their website to promote the trucking industry's valuable contributions.
Shaw Tracking has aligned with Trucks For Change Network's mission to facilitate the trucking industry's support of the communities it serves. Mike Ham, Vice-President of Shaw Tracking, said, "We're ecstatic to have this opportunity to promote Trucks For Change Network, and to provide the resources to produce this video. We're proud to contribute to T4C's work, and to support our customers and business partners involved in this innovative project".
Pete Dalmazzi, President and Founder of Trucks For Change Network, added "We're thrilled to have the support of Mike and the Shaw team. Shaw Tracking is a leading player in the Canadian trucking industry, and Shaw Communications' production and distribution of our video will help us to tell our story inside and outside the trucking industry. It's a dream partnership for us".
