Norway - Midas' long time Norwegian distribution partner AVAB CAC is celebrating its fiftieth sale of the PRO2 and PRO2C consoles in just 12 months.
Asle Nilsen, head of audio sales at AVAB CAC shows off a Midas PRO2
Although most of the consoles have been sold to rentals companies AVAB CAC has also seen a number go direct to end users, including concert venues, theatres and even individual sound engineers.
"It's good to see engineers investing in their own personal consoles," says Asle Nilsen, head of Audio sales at AVAB CAC. "The ability to use the same showfile on all MIDAS Console models, combined with the new G2 software, makes the PRO2C an extremely powerful control platform in a conveniently small frame."
Midas brand development manager, Richard Ferriday comments, "When we launched PRO2/C, we knew that we were offering a fantastic package - the major concept of the PRO2 and PRO2C is to take the audio quality, performance and values of the top end MIDAS XL8 and make them available at a price point below the general mixing console average. Despite being the smallest and least expensive MIDAS digital consoles when launched, the PRO2 and PRO2C represent a quantum leap forward for digital mixing.
"However, we didn't anticipate the speed with which the industry has embraced the innovative, unique workflow and advanced navigation features. In just 12 months the PRO2/C has become the fastest selling MIDAS console to date, with worldwide sales now well into four figures."
