With the firm set to celebrate its 60th anniversary this year, consumer research has been the driver behind the company's bold new direction, encompassing staff changes and fresh kits for casual users. As Revell gears up to celebrate its ...
Tags: Revell, Model kits, Junior kits, 60th anniversary
Fireman Sam: Alien Alert and Bob the Builder: Mega Machines - The Movie are both set to air in 2017. Mattel Creations, a new theatrical, television and digital content creation division from Mattel, has detailed new TV specials for ...
VTech agreed to acquire 100 per cent of the outstanding common stock of LeapFrog at $1.00 per share. VTech Holdings Limited has completed its acquisition of LeapFrog Enterprises, Inc. Under the terms of the previously announced ...
Tags: VTech, LeapFrog, Acquisition
24 hours. One poor Twister mat. Three supple-ish toy journalists. One very good cause. The ToyNews team (Billy, Rob and Jade) is raising money for the NSPCC's Big Board Game Day by limbering up and playing Twister for 24 hours straight. ...
Tags: Big Board Game Day, ToyNews, Twister, NSPCC
The retailer is set to take over a unit at Ashford Retail Park in Sevington. Toy store Smyths has revealed it is set to take over a unit at Ashford Retail Park in Sevington. The unit, which is currently home to PC World, will boast a ...
Star Monsters is the most TV advertised toy so far in 2016. Magic Box Toys and Esdevium's new collectable, Star Monsters, has enjoyed a strong debut at UK retail. Since launching at the beginning of February, reaction from both ...
Tags: Star Monsters, Esdevium, Magic box
"We created this brand to encourage the next generation of female scientists, engineers and mathematicians, so it's fantastic to see it go from strength-to-strength. MGA Entertainment's Project Mc2, a S.T.E.A.M-inspired fashion doll brand ...
New division will encompass Mattel's in-house studio, Playground Productions. Mattel has formed a new theatrical, TV and digital content creation division called Mattel Creations. Mattel Creations will utilise the firm's portfolio of ...
The supermarket will now set about its mission to create a ' ulti-product, multi-channel' retailer with around 200 stores. Sainsbury’s has won the four-month battle to buy Argos after the Home Retail Group’s owner agreed to a ...
Tags: Argos, Home Retail, Sainsbury's
Range has been designed by Bryce Wilner of Chicago's Museum of Contemporary Art. Firebox has launched a new range of Gradient Puzzles. Designed by Bryce Wilner of Chicago's Museum of Contemporary Art, the 500 piece sets have been deemed ...
Tags: Firebox, Gradient Puzzles
'We have some fantastic and innovative toy properties coming over the next 12-18 months, and I am looking forward to driving our business and working closely with our customers, old and new,'says Amy Davolls. Bandai has boosted its sales ...
Tags: Bandai, Amy Davolls, Head of Sales Role, Appointment
170 trading cards are up for grabs in the new collection. Collectibles company Topps has unveiled a brand new trading card game based on Moose Toys’ brand Shopkins. The trading card game follows on from the success of Topps' ...
Tags: Topps, Mossy toys, Shopkins, Trading Card Game
Fans of the show will be able to get their hands on characters from the film including Cady Heron, Regina George, Gretchen Wieners and Karen Smith. Funko has showcased its latest line of Pop! Vinyl toys, based on characters from the ...
Tags: Funko, Mean Girls, Pop!Vinyl toys
The full line debuts at Toys R Us stores across the US before heading to mass retailers coinciding with the release of the film this month. Jakks Pacific has launched a full line of collectable figures and role-play items based on the ...
Tags: Universal Pictures, Jakks Pacific, World of Warcraft, Warcraft
The line will feature six full sized puzzles ranging from 500 to 1000 pieces. New York Puzzle Company has teamed with Warner Bros. Consumer Products to launch a range of jigsaw puzzles featuring the original artwork of J.K. ...