Film director Lance Weiler plans to launch his plush alien creation to the UK to encourage kids to read and engage with the world around them. Filmmaker Lance Weiler is heading to London to encourage children of the UK to step away from ...
Firm is looking for toy retailers with an online presence to get on board with the service. Lost My Name, a start-up that uses technology to create personalised story books for children, has become the highest valued business to ever ...
Tags: Lost My Name, Business, Toys
The new games join the firm’s Action Games division and will both be TV advertised and supported by a heavyweight PR campaign. John Adams is expanding its children’s games portfolio with the acquisition of new titles Pig Goes ...
Tags: John Adams, Pig Goes Pop, Toys
£1 will be donated to Bliss for each Mega Bloks First Builders Big Building Box (100 Pieces) sold during the campaign. Mega Brands has partnered The Entertainer to raise funds for baby charity Bliss through sales of the Mega Bloks ...
Tags: Mega Brands, Entertainer, Toys
"Not only will the Wheel Loader be our star machine for 2014 – it may even be our best seller ever," said LEGO Technic's Niels Henrik Horsted. LEGO has partnered with Volvo Construction Equipment to launch a motorised LEGO Technic ...
Tags: LEGO, L350F Volvo Wheel Loader, Toys
The two will operate as separate entities, with Pressman developing its own products, but employing Goliath’s R&D, purchasing and TV campaigns internationally. Goliath Games is continuing its designs for global expansion having ...
Tags: Goliath Games, Toy Giant, Toys
Matthew O’Connell was given 30 seconds to tackle the entire LEGO aisle of the Salisbury store. A twelve year-old boy from Warminster won the opportunity to indulge in a trolley dash around a Smyths Toy Superstore and bagged himself ...
Tags: LEGO, Smyths Trolley Dash, Toys
The Scottish team will travel to London HQ to pitch its latest word game for children and adults. A small team of Scottish toy manufacturers will meet with the bigwigs John Lewis this week, having won the chance to pitch their latest game ...
Tags: Blankgame, John Lewis, Toys
The young doctor is on course to break the record having garnered around $500m in sales in the US. Doc McStuffins is on course to break the record as the best-selling toy line based on an African American character, having garnered around ...
Tags: Doc McStuffins, Best-Selling Toy, Toys
Event is returning to Clapham's The Jam Tree on September 18th. Board Game Club’s fourth event is heading back behind the bookcase of Clapham's The Jam Tree in September. The fourth event will take place on September 18th, ...
Tags: Board Game Club, Clapham's Jam Tree, Toys
Harry Edwards Brady hit the headlines of 2013 when he became the youngest competitor at last year’s event. Horse riding fanatic and Tomy’s official toy tester for its Britains Big Farm range has secured a return to the Horse ...
Tags: Tomy's official toy, Horse, Toys
Author Sally J. Hall, parenting specialist Alison Canavan and blogger Jennie Henley join the panel. The Slow Toy Awards 2014 team is welcoming three new judges. Joining the panel is Sally J. Hall, published author and editor of B ...
Tags: Slow Toy Awards, New Judges, Toys
Winner will be announced at the National Business Awards on November 11th Mask-arade has been shortlisted for the Santander Small to Medium Sized Business of the Year Award for the National Business Awards 2014. The personalised mask ...
Tags: Now Mask-Arade, Santander Small, Toys
The new batch follows the “incredibly successful launch of Zomlings Series One” in March this year. Magic Box Int. is preparing to release its second swathe of Zomlings collectables this September. The new batch follows the ...
Tags: Magic Box, Zomlings Series, Toys
Video uses tagging technology to showcase a range of toys without any text or narrative. Last night, while you were most likely sleeping, the Toyology team was running across London delivering toy packages to a range of key journalists, ...
Tags: Toyology, Digital Xmas, Toys