Event marketing has been a staple of business marketing for decades, but as more businesses look for new and unique ways to market their products and services, the way businesses plan, advertise, design, and work events and trade shows has ...
It can be hard to determine just how many booth staffers you need to bring to your next trade show or event. The investment in booth staffers in terms of time training and money spent traveling to the event can be substantial. Appropriately ...
Tags: trade show, booth staffers, demonstrations
University of California Santa Barbara (UCSB) in the USA has developed a monolithic white light-emitting diode (LED) with blue light produced by electrical pumping, and green/'red' by optical pumping from the blue source [S. J. Kowsz et al, ...
Developed around a simple wooden frame, EXPO is a creation by Studio Nespoli e Novara. Alberto Novara, architect from the Lombard studio, recounts: “The EXPO project was born from the memory of an old, solid wood carpenter’s ...
Tags: bathroom collection, EXPO
designjunction has announced plans to create a super facade structure at its London show in King’s Cross from September 22 to 25 – designed by leading architectural firm Satellite Architects, alongside Danish design curators, ...
You have just started out in your job as a trade show coordinator or event manager; congratulations! Everything is new; a new company, new office space, and new, industry specific lingo to master. “What the heck is a pop-up? Can ...
Tags: office space, pop-up, convenient way
What Is Digital Marketing? It seems like everywhere you go there is someone who is tasked with Digital Marketing. In fact, many people now have titles such as Digital Marketing Manager, Digital Marketing Operations Manager, and Manager ...
Tags: Digital Marketing, Wikipedia, umbrella term
Frigoglass SAIC announces audited results for the quarter and six months ended 30 June 2016. Second Quarter 2016 Highlights Sustained recovery in West Europe (+27% y-o-y) driven by ICOOL’s penetration in Coca-Cola bottlersOngoing ...
Tags: Frigoglass SAIC, beer market, Glass business
Tom Dixon unveils new minimalist stationery COG A series of super-functional accessories, inspired by great British engineering and made from brass-plated solid aluminium. Creating a sense of the tooled and the machined, these pieces ...
Tags: brass-plated solid aluminium, minimalist stationery, stapler
"We are well-equipped to significantly grow Swimways' brands both domestically and internationally through our strong retail relationships and global sales network’, says Spin Master’s Ben Gadbois. Spin Master is set to enter ...
Tags: Spin Master, Swimways Corporation
Called Made on Kickstarter, the platform hosts successful Kickstarter projects such as Cards Against Humanity, Exploding Kittens and Roominate for consumers to purchase. Amazon has teamed with the crowdfunding platform Kickstarter to ...
Tags: Kickstarter, Amazon Launchpad
The family-owned firm will be releasing 500 and 1000 piece puzzles depicting a montage of images from the show, including howstopper bakes from series one to seven. Puzzle specialist Gibsons has secured a new deal with Love Productions to ...
The firm is looking to raise £25,000 in order to take its project – a collection of press pout and play cardboard play-sets – to market this Christmas. A London-based team of toy designers is chasing Kickstarter ...
Tags: Press-out Play-Sets, Toys
Somerset free range egg producer, Blackacre Farm Eggs, has rebranded to become The Traditional Free Range Egg Company, as of Monday 1 August. Owners Dan and Briony Wood have made this change, as they feel that it better represents their ...
Tags: Blackacre Farm Eggs, egg
From logistics operators to public transit authorities, the entire mass transport sector has a mandate to make its operations environmentally sustainable. Iveco and Iveco Bus, CNH Industrial's commercial vehicles and passenger bus brands, ...
Tags: commercial vehicles, Iveco Bus