SnowSports Industries America (SIA) released an updated list of free educational opportunities available to registered Snow Show Attendees during the upcoming 2015 SIA Snow Show, which runs Jan. 29 - Feb. 1 at Denver’s Colorado ...
Tags: marketing, research, production, trends, Sporting Goods
B. Robinson Optical, Inc. will launch Revo's first ski goggle collection next fall featuring the brand's light management lenses at specialty boutiques and sport retailers nationwide as well as at Revo.com. B Robinson, which manufactures ...
Occupancy and revenue figures for the 2014-15 ski and snowboard season continued their upward trajectory at 19 mountain resorts in six western states last month. As of Nov. 30, “on-the-books” occupancy is up a sharp 9.7 ...
Tags: Bookings, Sporting Goods
BowTech Archery has named two new directors to its leadership team. John Hernandez has assumed the new position of director of vertical bows and and Sheila Gallagher has joined the company as director of sales. Both began working in their ...
Tags: leadership team, Sporting Goods
The Faction Collective’s has completed a major expansion the sales force at its newly-launched Full Stack Supply Co. division, which manages design and distribution of its Faction Skis & Apparel as well as Roxy Skis. In North ...
Tags: Roxy, Full Stack, Sporting Goods
Ugg announced the grand opening of its two newest retail stores in Canada: Robson Street in Vancouver and West Edmonton in Alberta. The locations are the eighth and ninth Ugg stores in Canada, respectively. "Consumers in Canada, as ...
Tags: UGG, Sporting Goods
David Feherty, the former professional golfer and renowned announcer, will speak at the 51st Annual NSGA Management Conference & Team Dealer Summit in Austin, TX. He will speak at a Tuesday session on May 5, 2015. The longest-running ...
Reebok announced partnerships with two of the top Mixed Martial Arts (MMA) athletes in the world, UFC World Champions Jon Jones and Ronda Rousey. The signings of Jones and Rousey follow the recent announcement of Reebok’s ...
Tags: MMA Stars, Sporting Goods
The American Association of State Highway and Transportation Officials (AASHTO) has approved 1,253 miles of new U.S. Bicycle Routes (USBRs), according to the Adventure Cycling Association, which has been working with the standards setting ...
Tags: Bicycle Routes, map, Sporting Goods
Charlesbank Capital Partners and Partners Group closed on their previously announced acquisition of Varsity Brands Dec. 15. "The entire Varsity Brands team is united as never before to ensure we inspire and champion greater ...
Tags: Varsity Brands, Sporting Goods
Puma and pop star Rihanna announced a new multi-year partnership, kicking off in January 2015. Rihanna will become Puma's global ambassador for Women's Training and serve as the Puma women's creative director, bringing her styling ...
Adidas and Arizona State University announced an eight-year partnership in which the Portland, OR, based company will be the official athletic footwear, apparel and accessory brand of the Sun Devils through the 2022-23 season. ...
Tags: Adidas, Partners, Sporting Goods
Osmo Nutrition, the maker of hydration products, hired Will Garratt as its chief executive officer. Garratt will lead all brand strategy, marketing and sales initiatives, and work closely with Founder Dr. Stacy Sims, to enhance and ...
Tags: hydration products, Sporting Goods
Reebok opened four new retail locations in Southern California in November, with the mission of helping consumers to become their best selves through fitness. The Reebok FitHub stores cater to fitness enthusiasts across the state, and ...
Tags: Fithub Stores, Sporting Goods
FAM Brands said its newest licensee, Sakar International Inc. plans to debut a collection of Bally Total Fitness wearable technology, fitness monitoring and electronic accessory products at the Consumer Electronics Show in early January. ...
Tags: Fitness Trackers, Sporting Goods