Lapierre Bicycles has hired Verde PR & Consulting to represent it for public relations and related support, the companies announced Monday. Lapierre is part of Accell Group, the Dutch-owned company that also owns?Raleigh?America, Raleigh ...
Tags: Bicycles, Transportation
"No one should suffer or die to make clothing. Just the opposite, they and their families should prosper. That's how it is with our supply chain. "That's how it can be with others. Let's not make this harder than it is. And let's not ...
Tags: Apparel, Accessories
"We are set to cement our position as a top performing evergreen brand," says Hasbro. New Transformers toys for 2013 are being backed by Hasbro’s largest launch TV/online media spend on the brand to date. The Transformers Prime ...
Tags: Transformers Toys, Toys, Record Ad
Norton and Co is preparing to expand its presence within the social media and events arena with the introduction of Norton Events. With live events and experiential campaigns this summer, Norton will be working alongside existing clients ...
Health insurer Aetna has launched a new product to help mid-sized employers offer health benefits directly to employees and also assume the financial risk for their employees' claims. Known as Aetna Funding Advantage (AFA), the new ...
Macy’s announced Teen Vogue as the latest fashion-forward collection to launch exclusively in Macy’s Mstylelab department. Aimed at the most discerning teenage fashionistas, Teen Vogue will bring Macy’s customers the ...
Tags: Teen Vogue, Macy, Apparel
Sherwin-Williams Paint and Sundries Brands has selected Marcus Thomas LLC to manage digital agency of record responsibilities for its Dutch Boy, Purdy, Krylon and Pratt & Lambert brands. The group of brands opened a competition for the ...
Tags: Sherwin-Williams Paint, Sundries Brands, Marcus Thomas LLC
Using a smartphone to pay for purchases in lieu of a physical debit or credit card may become a US$1 trillion business by 2015, and some ancillary technologies for consumer engagement could help to make that happen. Shopping for products ...
Tags: smartphone, ancillary technologies, consumer engagement
Computer Generated Solutions (CGS), a leading global supplier of technology solutions and services, announced they will be sponsoring “The Fashion Business: Past, Present & Future" – a completely unique and exclusive educational ...
Tags: CGS, Fashion Education Event, London
The American Swan Lifestyle Company, a dynamic fashion & apparel-led lifestyle company opened its doors to the e-tailing market with its online shopping site - AmericanSwan.com. Four Cross Media, a high-end global digital media conglomerate ...
Tags: American Swan Lifestyle, fashion&apparel, e-tailing market
Computerworld - Mobile payment technologies are finally vaulting forward in the U.S. after years of slow advances. The biggest move ahead could occur in September, when Apple is widely expected to embrace a mobile payment scheme with its ...
Tags: Mobile payment technologies, mobile payment network, Apple, mobile
89 Degrees, a next-generation marketing solutions provider that uses advanced analytics to drive better results for data-intensive marketers, has been selected by Fila, a leading athletic apparel and footwear brand, to develop a ...
Tags: next-generation marketing solutions provider, advanced analytics
7Search is the official bag sponsor at iStrategy Chicago, the 14th installment of the global conference series. The organizers of iStrategy state that whether it's building customer loyalty, increasing sales, improving lead generation or ...
Tags: 7Search, global conference series, net marketing, network
Plans for the installation of smart meters for millions of homes and businesses in Great Britain took a step forward today with the publication of Government decisions on rules for consumer engagement,privacy,and security. Energy and ...
Tags: UK, Smart Meter, Energy and Climate Change Minister, Baroness Verma
Plans to deploy smart meters in 30 million homes and businesses across the UK have taken a huge step forward after the government acknowledged new rules designed to protect consumer privacy. Suppliers will now not be able to use smart ...
Tags: Smart Meter, led ceiling light