"There'll be no shortage of Minions products this time around," UK toy retailers tell ToyNews. The UK trade is fully primed for the success of Minions this year, with retailers confident in product levels ahead of the film’s release ...
Tags: Minions products, toy retailers
Unveiled today at the New York Toy Fair, the reimagined View Master is a $30 augmented reality gadget powered by Google’s Cardboard tech. Mattel has teamed with Google to revive the View Master and bring virtual reality into the ...
DC Entertainment is launching a series of animated movies and shorts inspired by Mattel and Fisher-Price's popular toy lines. DC Entertainment is to launch a series of animated movies based on its popular Justice League toy lines from ...
Tags: toy lines, companion app, Toys
Hasbro, The LEGO Group, Mattel, JAKKS Pacific and Rubies all on board. Disney Consumer Products and Lucasfilm have unveiled the first wave of global licensees for Star Wars: The Force Awakens at Nuremberg Toy Fair. Hasbro, The LEGO ...
Tags: Star Wars, Disney Stores, Toys
The studio has partnered with Hasbro, LEGO, Mattel and more for toy lines ahead of the film's release this April. The Walt Disney Company has unveiled several new product ranges to celebrate the release of the hotly anticipated ...
Tags: Disney, Toy Partners, Toys
For the first time in Mattel's 56 year history, Barbie is adopting super powers in response to 'girls' demand for more female superheroes.' For the first time in history, Barbie is donning a cape to make her superhero debut in celebration ...
Tags: female superheroes, superpowers, Toys
"Disney Pixar’s Cars continues to be one of our most popular franchises and we look forward to delighting fans with this new range." Disney is launching Cars Ice Racers, a fresh new look for one of its most popular product lines, ...
Tags: Disney, product lines, Toys
Jakks Pacific, Character Options, LEGO and Smyths Toys among the winners celebrated this year. The UK toy industry’s elite gathered last night in the IMAX theatre of London’s Science Museum to celebrate this year’s ...
The NPD and BTHA kick off Toy Fair 2015 with news of a 4.4 per cent increase in toy sales for last year. The British toy market achieved a 4.4 per cent increase in 2014, reaching £3 billion at retail and enjoying its best result ...
Tags: toy market, toy sales, Toys
The Canadian toy company has embarked on a successful journey with Latham Gaines, inventor of Nitro Grinders. Canadian toy company Tech 4 Kids has revealed that some of its “very biggest and most important projects” are coming ...
Tags: toy businesses, Toys
Firm will follow a strong 2014 with an action packed 2015 as the brand celebrates turning 70 with a raft of new product launches. Mattel's Thomas & Friends brand has enjoyed significant growth this year, ahead of a 2015 brimming with ...
The set – originally priced at $119 – has now sold out apart from on the online auction site, where its asking price has reached nearly seven times its RRP. Online touts continue to cash in on parents’ desperation for ...
Tags: Frozen Castle, Toys
“From our research we know that our fans are already hugely interested in utilising K’NEX for this kind of play.” K’NEX is all set to enter the blaster sector next year with the launch of its new K-FORCE brand. ...
Tags: New K-Force Brand, blaster, Toys
83 finalists will now be whittled down to the winners in 12 categories, to be announced at the Toy of the Year Awards in February 2015. The Toy Industry Association has revealed the 83 finalists for the 2015 Toy of the Year Awards. ...
Craig Beevers won the 2014 title with the word 'talaq'. A Brit has been crowned the World Scrabble Champion for the first time since 1993, and only the second time ever. Craig Beevers, from Guisborough near Middlesborough, competed ...
Tags: World Scrabble Champion, Toys