Older customers are now Apple's biggest fans, said a brand perception measurement company Friday, citing shifting demographics that indicate the company's appeal to the young and technology-enamored has been slipping. The finding from ...
Tags: Apple, older customers, biggest fans
As it looks to sharpen its focus and renew its ambition in mid-market womenswear,family fashion business Veldhoven Group announced that it has agreed to purchase Dutch womenswear brand DEPT with immediate effect. The Group,a multinational ...
Tags: Dutch womenswear, Veldhoven Group, Acquisition, DEPT
Although new research suggests that the younger Millenial demographic prefers "in-person" marketing over bland online ads, Logix9 explains how small businesses can maintain their appeal through online marketing efforts. PHILADELPHIA, PA, ...
Tags: Millenial Consumers, Online Marketing, Computer Products, Strategic
As consumers increasingly look for economical ways to live, and gravitate towards unique retail experiences, "bring your own packaging" (BYOP) has gone from kooky concept to a credible retail business model. For many brands, the idea of ...
New research by Canadean Consumer reveals a notable difference in opinion between younger and older consumers in the U.K. when it comes to presumptions about "lighter weight" packaging. The vast majority of consumers are receptive to the ...
Tags: lighter Weight, Packaging, Weight
Mr Kipling,the cake brand owned by UK-based food company Premier Foods,has introduced its Chequers cake range,which has been specifically designed for lunchboxes and general snacking. The Chequers range features two varieties-chocolate ...
Tags: Chequers cake, lunchboxes, general snacking, younger consumers
According to independent research from private label software specialist Trace One, more than 80% of consumers stated that packaging could mislead them to make unhealthy food purchases, leading them to obesity. In the Trace One ...
Tags: private label, packaging, misleading, unhealthy food, misleading packaging
Apparel retailing is one of the sectors to be hit the hardest by the US economic slowdown of the last four years, as a result of US consumers holding back on spending the way they used to do before 2008. Which is the reason all the more ...
Closure firms Bapco and Aptar have developed two all-in-one foil closure solutions, Sim-pull and Trilogy for the food industry. The new light-weight, sustainable and easy-open closures feature Bonded Aluminium to Plastic (BAP) Technology, ...
Tags: Bapco, Aptar, foil closure solutions, food industry
US-based syrup manufacturer Lyle has introduced a new packaging for its syrup range, which has been designed for Halloween. The new packaging is a Black Treacle Tin, Trick or Treacle, which is a limited edition. It will focus on the ...
Tags: a new packaging for syrup range, younger consumers, a kitchen essential
HIGH POINT - Home office resources say they continue to do a lot of business in small footprints that don't take up a lot of floor space, yet offer plenty of function for consumers. They also are having success with new styles, as well as ...
Tags: Home Office
HIGH POINT -- Panama Jack, the brand built on beach living, will introduce three new collections of outdoor furniture and a new collection of indoor furniture at an expanded showroom at the High Point Market Oct. 13-18. Panama Jack's ...
Tags: Furniture
COLOGNE, Germany - Casual, cool lounge creations, easy chairs with delicate latticework and outdoor furniture that has an indoor feeling are all becoming increasingly popular. Customers seeking barbecues, garden equipment and garden care ...
Tags: outdoor furniture, lounge