If you spend St. Patrick’s Day in Ireland, you’ll find a peaceful, quiet, reflective day spent with family. In Chicago, however, St. Patrick’s Day brings a week’s worth of festivities, parades and parties. This time ...
Tags: St.Patrick's Day, Chicago River, holiday
Advantech Wireless Inc of Montreal, Canada (which manufactures satellite, RF equipment and microwave systems) has launched a new generation of gallium nitride (GaN)-based solid-state power amplifiers (SSPAs) with a number of improvements to ...
Tags: GaN-based SSPAs, Advantech Wireless, HEMT
Hiring outsourced trade show booth staff is a wise investment for an exhibitor. After all they are the TRADE SHOW professionals. There is no other medium like a trade show, and traditional sales and marketing tactics do not translate well ...
Tags: exhibitor, TRADE SHOW, extension
If you have not planned out every detail, you might not be able to handle large-scale exposure you’d likely experience at a trade show. For many companies who are not prepared, trade shows can become a nightmare. But, before the show ...
Tags: large-scale exposure, trade show, nightmare
UK-based LED maker Plessey's new Orion beam forming module has been shortlisted in two categories (Manufacturer of the Year and Enabling technology of the Year) in the 2016 Lux Awards, which celebrate and reward creativity and ...
Union workers are a substantial part of trade shows and exhibitions. Experts specializing in various fields, including carpenters, electricians, plumbers, decorators, carpet layers and teamsters, help trade show marketers and convention ...
Tags: Union workers, customer service, trade shows
For trade show marketers, working a booth has one main goal: gather leads. Sure, sales are great, and networking is nice, but gathering a list of prospective buyers makes a day at a trade show worth it. During your hours working a trade ...
Tags: fun graphics, trade show, tire kicker
Tokyo-based equipment maker Disco Corp has developed the KABRA (Key Amorphous-Black Repetitive Absorption) laser ingot slicing method. Implementing the process is said to enable high-speed production of silicon carbide (SiC) wafers, ...
Tags: SiC, Disco Corp, laser ingot slicing method
The 2016 South by Southwest (SXSW) conference is a wrap, but the marketing world is still buzzing about it. One of the most talked-about marketing masterpieces at this year’s SXSW was the astonishing installation of a 100-foot Ferris ...
Tags: SXSW, Coney Island, Ferris wheel
We sat down with Skyline Exhibits designers Stephanie Roiger, Amy Kubas, Greg Mathieson and Evan Detskas, who have a combined 50 years of experience designing in the trade show industry and were kind enough to help outline what you should ...
Tags: Stephanie Roiger, RFP
You have just started out in your job as a trade show coordinator or event manager; congratulations! Everything is new; a new company, new office space, and new, industry specific lingo to master. “What the heck is a pop-up? Can ...
Tags: office space, pop-up, convenient way
We are observing an emerging trend with exhibitors. More and more are moving away from having the generic candy dish to serving “real” food and offering beverages to their visitors at the booth. From something as simple as ...
Some may say that design is not new, it is simply a new application based on historical designs. In the ever changing industry of trade shows and events, one thing is consistently desired; intriguing design. We wanted to explore the history ...
Tags: historical designs, Greg Mathieson, Skyline
I took a look at one of the world’s most comprehensive annual research studies on event & experiential marketing to breakdown industry trends for you. You can use this data to help justify your trade show or event budget and presence ...
Tags: trade show, marketing projects, CRM system
What Is Digital Marketing? It seems like everywhere you go there is someone who is tasked with Digital Marketing. In fact, many people now have titles such as Digital Marketing Manager, Digital Marketing Operations Manager, and Manager ...
Tags: Digital Marketing, Wikipedia, umbrella term