Australian farmers, agribusiness and food business entrepreneurs working with Chinese businesses are reporting greater access to new markets and value chains, which is translating to increased profits, according to new research released ...
Majestic Athletic and Major League Baseball Properties have reached an extension of their contract that makes Majestic the official on-field uniform of MLB through 2019. Through the new agreement, Majestic will retain exclusive rights to ...
Tags: Majestic Athletic, markets, Sporting Goods
Gildan has signed on as the title sponsor of Esprit de She The Spirit of Her Race Series, the premiere athletic event series for women run by Life Time Fitness. Since its inception in 2013, more than 25,000 women ranging in age from 5 to ...
Tags: Gildan, family apparel, T-shirts, fleece, sport shirts
Coca-Cola, the drink, may be fighting harder than it ever for market share in so many of its established markets, but Coca-Cola, the brand, has just become a whole lot bigger. It is now the master brand for classic Coke, Diet Coke, Coke ...
With 88% growth in the last 4 years it is clear that The Big 5 Saudi is the best way for you to expand and grow your business in this lucrative market. It really is a formula for success! Free personalised marketing campaign ...
Tags: Footprints
The company is looking to promote the full choice of Coca-Cola variants, including Coca-Cola, Diet Coke, Coca-Cola Zero and Coca-Cola Life, with the product unification. The company’s recent research showed that not all British ...
Manchester United reported that revenue from its Nike managed merchandising business, which Adidas will take over next season, continued to decline in the fiscal second quarter. Man U reported Retail, Merchandising, Apparel & Product ...
Tags: Nike, Adidas, Sporting Goods
New Balance confirmed its entry into the global football market, marked by its signing four club sponsorships, featuring Liverpool FC, Stoke City FC, FC Porto and Sevilla FC. It also signed ten international players. Warrior, also owned by ...
Tags: New Balance, Football Goods
Axalta Coating Systems and Pocono Raceway today jointly announced a multi-year partnership that will include an integrated sponsorship campaign and the renaming of this year’s June NASCAR Sprint Cup Series (NSCS) race held at ...
Tags: Coating Systems, social media, Construction
Igloo Products Corp. renewed its partnership with FLW, the world’s largest tournament-fishing organization. Terms of the agreement were not disclosed. “Igloo stands for the very best quality in its category and FLW is proud to ...
PGA Tour Superstore has signed a multi-year national partnership agreement with Golf Channel that includes a brand integration program and a strategic media buy. Among the many programming opportunities, “new product spotlights” ...
Ecco Domani Wines of Italy today revealed that fashion designer Zac Posen will revamp the Ecco Domani Pinot Grigio bottle with an exclusive, limited-edition design for summer 2015. Posen, whose designs can be found on celebrities who ...
Tags: fruit flavors, crisp, Agriculture
FLW, the world's largest tournament-fishing organization, has announced a sponsorship agreement with Johnson Outdoors, owner of Minnesota-based trolling motor manufacturer Minn Kota. Financial details of the deal were not disclosed. "Minn ...
Tags: multifunction displays, autopilots, ice flashers, Sporting Goods
Axalta Coating Systems supported the EyesOn Design Awards program at the 2015 North American International Auto Show, benefiting the visual research program at Henry Ford Health System’s Detroit Institute of Ophthalmology. Lisa ...
Tags: Coating Systems, transportation design education programs, Construction
Salt Life, which is owed by Delta Apparel, has added Timmy Curran to its Salt Life team ambassador roster. Professional surfer and musician, Curran has been a professional surfer for most of his life and has also toured with The Foo ...
Tags: label, Citsuca Music, Sporting Goods