Born Licensing's David Born looks at why more and more firms are turning to iconic toys and games, like G.I. Joe and Operation, to help drive advertising campaigns. It’s not uncommon to see toys and games in advertising. In fact, ...
Tags: toys and games, Born Licensing, advertising
The supermarket is now set to open more Argos digital concessions in its stores. Sainsbury's has successfully completed its £1.4bn acquisition of Argos owner Home Retail Group. The supermarket is now set to open more Argos digital ...
Tags: Sainsbury's, acquisition, Home Retail Group
CenterOak Partners announced that it has completed a majority investment in Wetzel’s Pretzels, the second largest owner and franchisor of soft pretzel stores. Financial terms of the transaction were not disclosed. Headquartered in ...
US snacks firm Amplify Snack Brands has completed the acquisition of UK-based potato crisps producer Tyrrells from private equity firm Investcorp. The completion resulted in Tyrrells becoming a wholly-owned subsidiary of Amplify. For ...
Tags: Amplify Snack Brands, acquisition, Tyrrells
Members of The Furniture Makers’ Company are gearing up for a 450-mile bike ride to the French wine capital in September to raise money for the industry’s charity. Twenty-two people have signed up for the London to Bordeaux ...
Tags: The Furniture Makers'Company, charity, Bordeaux cycle ride
The collectable craze from 2011 is heading back to toy shelves early next year in the form of Squinkies 'Do Drops. Squinkies, the toy craze from 2011, is returning to the UK courtesy of Re:creation. The new line of collectable mini ...
Tags: Re:creation, Squinkies, blip
LEGO, Hasbro, Jakks Pacific and Funko all feature in a series of fan-made short features launched today on the Star Warts YouTube channel. The first wave of Disney’s Rogue One: A Star Wars Story toys has been revealed via a series ...
Tags: LEGO, Hasbro, Funko, Jakks Pacific, Rogue One:A Star Wars Story toys
Citroen has revealed CXPERIENCE concept car, a month ahead of Paris Motor Show. It demonstrates the brand's capacity to deploy its "Be Different, Feel Good" promise in the large saloon segment. With its distinctive body style, this new ...
Four hundred Dallas Cowboys edition Ford F-150s are ready to take to the gridiron – a touchdown for Ford and the Dallas Cowboys, and the ultimate ride for Texas football fans. Ford Dallas regional sales manager Greg Wood said: ...
Tags: Ford, Dallas Cowboys F-150
RiceBran Technologies announced that its board of directors has named Dr. Robert Smith, the company's chief operating officer, as interim CEO, effective immediately. Dr. Smith will succeed W. John Short, who will remain with the Company ...
Nippon Paper Industries has completed the acquisition of Weyerhaeuser’s liquid packaging board business for $285m. Under the deal, which was first announced in June, Nippon acquired Weyerhaeuser’s mill situated in Longview of ...
Tags: Nippon, Weyerhaeuser, acquisition
The UK Government is investing £35m in an expanded automotive business zone in Whitley, near Coventry. The move is expectd to create about 3,000 engineering and advanced manufacturing jobs. The investment will also improve ...
Global food company Paulig Group has acquired a major stake of 51% in Finland-based Gold&Green Foods for an undisclosed amount. Gold&Green Foods is the manufacturer of pulled oats, a food innovation product. The partnership between the ...
Tags: Paulig Group, Gold&Green Foods
Toyota Motor Sales, USA has officially opened a new parts distribution center (PDC) in Lithia Springs, Georgia. The new Atlanta PDC will employ up to 30 employees in 107,000 square feet of space. Stocking approximately 43,000 Lexus ...
Tags: Toyota Motor Sales, PDC
Dean Foods announced that executive vice president and COO Ralph Scozzafava will succeed Gregg A. Tanner as the company's CEO and as a member of the company's board of directors, effective January 1, 2017. In order to ensure a smooth ...
Tags: Dean Foods, Ralph Scozzafava, CEO